Strategic Field Marketing Manager

🕒 il y a 2 mois

🇩🇪 Allemagne – Télétravail

⏰ Temps Plein

🟠 Senior

🔴 Expert

🎡 Marketing

🗣️🇩🇪 Allemand requis

🗣️🇺🇸🇬🇧 Anglais requis

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Publiée sur la page carrières de CrowdStrike, pas via un site d'emploi

Repérée par Remote Rocketship il y a 2 mois

Toujours ouverte sur le site de CrowdStrike. Vérifiée il y a 9 heures.

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CrowdStrike

5001 - 10000 employés

Fondée en 2011

🔒 Cybersecurity

☁️ SaaS

🤖 Intelligence artificielle

Cybersecurity • SaaS • Artificial Intelligence

CrowdStrike est une société de cybersécurité qui fournit des services de sécurité cloud pour mettre fin aux intrusions. Reconnue comme un leader de la protection des endpoints, de la sécurité des identités et du cloud, et du Managed Detection and Response (MDR), CrowdStrike propose la plateforme Falcon, qui intègre l’intelligence artificielle pour offrir une visibilité, une détection et une protection en temps réel contre des cybermenaces sophistiquées. L’efficacité de l’entreprise à sécuriser les réseaux et les données en fait un partenaire de confiance pour les entreprises du monde entier.

Description

• Own and execute the field marketing strategy for the strategic partnership opportunity across Central Europe, aligned to regional revenue targets and sales priorities • Translate the joint value proposition into customer-centric programs tailored to priority industries, markets, buying centers, and strategic accounts • Identify opportunities to leverage the partnership as a differentiator within broader Central European field marketing programs • Localize and operationalize relevant global and joint campaigns • Provide market insight and field feedback for regional go-to-market planning and investment decisions • Design and execute integrated field marketing programs driving pipeline creation, opportunity progression, and measurable revenue contribution • Align with Regional Sales Directors, account teams, SDRs, and Sales Engineering on territory plans, strategic accounts, and active opportunities • Develop targeted account-based marketing programs for high-priority accounts and buying groups • Own executive engagements, C-level roundtables, workshops, industry activities, regional events, and targeted account experiences • Orchestrate post-program follow-up with Sales and SDR teams • Collaborate with the Partner Marketing lead on customer and account activation • Contribute to joint marketing planning and shared budget prioritization • Partner across Sales, Alliances, Field Marketing, Marketing, SDR, and other cross-functional teams • Coordinate strategic partner participation in relevant field programs • Manage field marketing programs end-to-end, including planning, audience strategy, execution, follow-up, measurement, and optimization • Establish KPIs for account engagement, pipeline creation, pipeline influence, opportunity acceleration, and marketing ROI • Monitor program effectiveness and optimize the marketing mix and shared budget allocation • Report program performance, pipeline contribution, learnings, and recommended next actions to regional marketing and sales leadership

🎯 Exigences

• 7+ years of B2B field, regional, or demand generation marketing experience within enterprise technology, SaaS, cybersecurity, cloud, or related industries • Proven track record of developing and executing field marketing programs that contribute directly to pipeline creation and revenue acceleration • Strong experience partnering with enterprise sales teams on territory planning, strategic accounts, and opportunity-based marketing • Strong experience operating in partner-led or ecosystem-driven go-to-market environments and collaborating effectively with Partner or Channel Marketing teams • Proven track record of building and accelerating Public Sector business with the ability to use strategic partnerships as a catalyst to open new accounts, establish credibility and accelerate market penetration • Experience with account-based marketing, executive programs, events, integrated campaigns, and multi-channel demand generation • Commercial mindset with the ability to prioritize investments against business impact and manage resources within a shared budget model • Strong executive presence and ability to influence senior stakeholders across Sales, Marketing, Alliances, and partner organizations • Data-driven mindset with experience measuring account engagement, pipeline impact, revenue contribution, and program ROI • Experience with CRM and marketing reporting platforms (e.g., Salesforce, Tableau) • Fluency in both German and English is required • Willingness to travel across Central Europe • Proven experience utilizing AI technologies to enhance decision-making, streamline workflows and processes, improve efficiency and drive business outcomes

🏖️ Avantages

• Market leader in compensation and equity awards • Comprehensive physical and mental wellness programs • Competitive vacation and holidays for recharge • Paid parental and adoption leaves • Professional development opportunities for all employees regardless of level or role • Employee Networks, geographic neighborhood groups, and volunteer opportunities to build connections • Vibrant office culture with world class amenities • Great Place to Work Certified™ across the globe

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Développé par Lior Neu-ner. J'aimerais beaucoup recevoir vos retours — contactez-moi en DM ou par e-mail support@remoterocketship.com
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