Communications Account Manager

Emploi pas sur LinkedIn

🕒 il y a 2 jours

🗣️🇺🇸🇬🇧 Anglais requis

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Logo of CVS Health

CVS Health

10 000+ employés

Fondée en 1963

🏥 Santé

⚕️ Assurance santé

🛒 Commerce de détail

Healthcare • Healthcare Insurance • Retail

CVS Health est une entreprise américaine de premier plan dans le domaine de la santé, dédiée à l'amélioration de l'accès et de l'accessibilité financière des soins de santé. L'entreprise s'appuie sur une approche globale qui comprend les services de santé, l'assurance santé et la gestion des prestations pharmaceutiques. À travers ses filiales, telles qu'Aetna et CVS Caremark, CVS Health propose une gamme de services qui favorisent le bien-être, la gestion des maladies chroniques et une couverture abordable des médicaments prescrits. CVS Health exploite des pharmacies de proximité, fournit des services de pharmacie par correspondance et gère des programmes de médicaments spécialisés, visant à rendre les soins de santé pratiques et accessibles à tous. Animée par une mission de connecter les individus aux services de soins essentiels, CVS Health s'engage à favoriser des communautés en meilleure santé et à soutenir le bien-être de toutes les personnes.

Description

• Manage promotional strategy, marketing, and communications development for a large national Plan Sponsor • Develop annual promotional strategies aligned with client populations, needs, desires, and overall communications strategies • Identify client communication channels and integrate them into promotional plans • Coordinate with Plan Sponsor resource groups and Wellness Champions to support cohesive content releases • Partner with vendor contacts and medical leads to develop communications around programs, services, and mental well-being • Write and develop client-specific content on clinical and mental health topics • Produce vendor ecards, flyers, monthly promotions, service blurbs, and website copy • Create tailored monthly communications, awareness toolkits, manager/HR newsletters, and ad hoc manager support materials • Develop promotional materials, event communications, internal channel content, service tiles, resource guides, flyers, targeted promotions, and benefit fair materials • Develop monthly toolkits, ecards, hard copy flyers, and website materials • Review and propose annual updates to calendars, toolkits, templates, messaging cards, promotional materials, giveaways, service sheets, and brochures • Present content and materials to the client in working sessions and ongoing internal and external calls • Develop custom content for urgent and crisis-related needs with same-day or 1–2-day turnaround • Facilitate translations and develop custom local resources with operations teams • Attend onsite client meetings, events, communications-focused meetings, and applicable health fairs as requested • Produce monthly utilization reporting covering campaigns, website utilization, QR codes, and UTM tracking • Collaborate with the engagement team to ideate content that meets Plan Sponsor needs • Meet urgent deadlines for immediate requests outside normal turnaround times

🎯 Exigences

• 3–5 years of marketing experience • 3–5 years of strategic planning and execution experience • Strong writing experience • Organizational experience • Strong attention to detail • Strong promotions and planning experience • Clinical license preferred, such as LCP, LCSW, CMHC, or MHC • Aetna/CVS brand training in design and copywriting preferred • Marketing-focused certification, degree, or equivalent experience preferred • Bachelor's or Master's degree or equivalent work experience • Ability to work 40 hours per week • Hiring preference for candidates residing in Pacific, Mountain, or Central time zones

🏖️ Avantages

• Medical coverage • Dental coverage • Vision coverage • Paid time off • Retirement savings options • Wellness programs • Other resources supporting physical, emotional, and financial well-being • CVS Health bonus, commission or short-term incentive program eligibility

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