Account Lead, Paid Social

🕒 il y a 1 jour

🌵 Arizona, Colorado, +5 états de plus – Distant

🌵 Arizona – Remote ⛰️ Colorado – Remote 🌽 Illinois – Remote 🌲 Oregon – Remote 🤠 Texas – Remote ⛷️ Utah – Remote ☕ Washington – Remote

💵 $96 000 - $120 000 / an

⏰ Temps Plein

🟠 Senior

💰 Responsable de comptes

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DEPT®

Site WebLinkedInTous les Emplois

1001 - 5000 employés

📣 Marketing

🤖 Intelligence artificielle

📱 Médias

Marketing • Artificial Intelligence • Media

Le Département de la Défense des États-Unis est une organisation gouvernementale américaine chargée de fournir les forces militaires nécessaires pour dissuader la guerre et assurer la sécurité de la nation. Il travaille en collaboration avec ses alliés et partenaires pour soutenir les valeurs démocratiques, respecter les lois internationales et garantir un monde libre et ouvert, en se concentrant fortement sur des régions comme l'Indo-Pacifique. Le Département est impliqué dans un large éventail d'activités, y compris la planification stratégique de la défense, les opérations militaires et la fourniture d'assistance sécuritaire à des nations comme l'Ukraine. Il regroupe des branches telles que l'Armée, la Marine, l'Armée de l'air, le Corps des Marines, la Force spatiale, la Garde côtière et la Garde nationale, et joue un rôle vital dans les secteurs de la cybersécurité et des technologies de défense.

Description

• Lead channel-specific Paid Social strategy across Meta Ads to drive growth for client KPIs around user app acquisition • Serve as the day-to-day Meta Ads contact for a large and complex client account • Own the Meta Ads client’s social account roadmap and align tests with client priorities, performance goals, creative strategy, and cross-channel initiatives • Monitor paid social trends in the mobile space and communicate their impact on client business goals • Establish, enforce, and evolve paid social processes and best practices using tools such as Asana and platform QA frameworks • Prioritize projects and tests based on resourcing through clear dialogue with team members and the client • Serve as the senior point person for test recommendations, setup, and measurement • Build, develop, and lead high-performing teams through onboarding, delegation, coaching, and fostering inclusive, collaborative team environments

🎯 Exigences

• Minimum 5 years of paid social advertising experience • Minimum 2 years of management experience • Proven track record scaling paid social programs for enterprise-level or highly complex clients • Deep proficiency in Meta Ads Manager • Ability to communicate paid social goals, targets, and direct-response tactics to clients • Excellent organizational, strategic, and communication skills • Ability to oversee several projects and teach optimization tasks to multiple team members • Demonstrated ability to foster a collaborative, inclusive, and high-performing team culture • Capability to develop and execute strategic paid social plans aligned with client objectives and measurable business growth • Strong problem-solving skills and adaptability • Prior experience with mobile user app acquisition campaigns across Meta Ads is an additional advantage • Strong knowledge of MMP attribution and iOS SKAN is an additional advantage • Must be authorized to work in the U.S.

🏖️ Avantages

• Healthcare, Dental, and Vision coverage • 401K plan, plus matching • PTO • Paid Company Holidays • Parental Leave