Content Strategy Manager

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Driven Brands Inc.

Site WebLinkedInTous les Emplois

5001 - 10000 employés

Fondée en 1972

🚘 Automobile

💰 Post-IPO Debt en 2022-10

Automotive

Driven Brands Inc. est un fournisseur de premier plan de services automobiles pour les consommateurs et les entreprises, offrant une gamme complète de solutions d'entretien automobile à travers plus de 5 000 emplacements de marques. Ils entretiennent plus de 70 millions de véhicules par an et proposent un large éventail de services incluant la peinture, la réparation de collision, le remplacement de vitrage, les changements d'huile, l'entretien général des véhicules et le lavage de voitures. Les marques bien connues de l'entreprise comprennent Take 5 Oil Change, Maaco, Meineke, CARSTAR et 1-800-Radiator & A/C, entre autres. Driven Brands met l'accent sur la commodité et la satisfaction du client, se positionnant comme un guichet unique pour tous les besoins de l'après-vente automobile. Fondée avec un fort héritage et un portefeuille de marques de confiance, Driven Brands s'engage également dans des opportunités de franchise et des initiatives caritatives.

Description

• Conduct ongoing research into industry best practices, emerging technologies, and trends • Translate insights into structured training programs, workshops, peer group curriculum, and on-demand digital learning content • Own the end-to-end content lifecycle: research, design, build, hand off for delivery, measure results, and iterate • Develop and maintain a content calendar aligned to ATI's 2026 strategic pillars • Present content in ATI training courses, peer groups, workshops, and external industry events as an ATI subject matter expert and brand representative • Collaborate with ATI coaches, group facilitators, and member experience teams to align content delivery with member development goals • Serve as the strategic owner of ATI's public-facing website • Own the strategy and overhaul of the ATI member portal • Lead a thorough assessment of the current member portal, identify gaps against member needs

🎯 Exigences

• 8 or more years of experience in content strategy, content development, instructional design, marketing communications, or a closely related field • Demonstrated ability to build and execute a content or communications strategy independently, without heavy management oversight • Experience creating both in-person and digital on-demand learning or content programs • Strong research and synthesis skills. You can scan the industry, find the signal, and turn it into a usable program. • Comfortable presenting and facilitating to senior executive audiences, peer groups, and live workshop settings • Experience owning or leading a digital platform or website, including coordinating with technology vendors, finance, and cross-functional stakeholders to drive improvements • Strong written communication skills. Every piece of content you create carries the ATI brand.

🏖️ Avantages

• Health and wellness benefits including paid time off and holiday pay • Get early access to 50% of your earned wages at any time through our myFlexPay program