Strategic Partner Marketing Manager – Americas Resellers

🕒 il y a 1 mois

🌲 North Carolina – Distant

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⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

🎡 Marketing

🦅 Parrain de Visa H1B

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👻 Score fantôme 11%

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🗣️🇺🇸🇬🇧 Anglais requis

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Logo of Extreme Networks

Extreme Networks

1001 - 5000 employés

Fondée en 1996

📡 Télécommunications

🏢 Entreprise

🔐 Sécurité

Telecommunications • Enterprise • Security

Extreme Networks est un leader mondial des solutions de mise en réseau cloud. L’entreprise est spécialisée dans les infrastructures LAN filaires et sans fil, la sécurité réseau et les services de gestion de réseau dans le cloud. Ses produits et solutions, tels qu’ExtremeCloud™ IQ et Network Fabric, sont conçus pour simplifier les opérations IT grâce à l’automatisation et à une gestion intelligente. Adoptée par plus de la moitié des entreprises du Fortune 50, Extreme Networks aide les organisations à connecter en toute sécurité leurs équipements et applications, à améliorer l’efficacité opérationnelle et à enrichir l’expérience client. L’entreprise est reconnue pour son leadership dans le Gartner Magic Quadrant™ dédié aux infrastructures LAN filaires et sans fil.

Description

• Lead strategic partner marketing across the Americas reseller ecosystem, focusing on US Nationals and other high-potential reseller relationships • Own annual and 6-month marketing plans for assigned strategic partners, aligned with joint business priorities and measurable pipeline or revenue outcomes • Manage MDF strategy, allocation, tracking and reporting; steer investment toward partner readiness, expected impact, follow-up discipline and ROI • Own regular engagement with partner marketing contacts, PAMs and sales leaders; secure partner buy-in and execution • Design and execute bespoke demand-generation and ABM campaigns, including digital, social, seller-led, event-based and vertical motions • Create seller activation, technical enablement and partner education initiatives with PMM, Sales Enablement, Channel Sales and partner stakeholders • Build partner advocacy and market presence through web presence, value propositions, case studies, playbooks, campaign content, webinars, presentations, executive briefings and success stories • Monitor partner performance, MDF spend, funnel creation, pipeline, new-logo activity, campaign engagement, seller participation, follow-up and conversion signals • Represent assigned partners in weekly, monthly, quarterly and executive review forums with commercially grounded recommendations • Connect strategic partner plans with distributor investments, regional POD priorities, field marketing, sales plays, BDR support and broader Americas demand-generation priorities • Help define operating standards for strategic-account partner marketing, including readiness criteria, partner contribution, lead capture, follow-up, MDF proof-of-performance, reporting and planning discipline • Support high-impact reseller initiatives with strategic relevance to Americas Channel priorities and partner ecosystem growth • Share best practices and lessons learned with regional, distributor and field teams

🎯 Exigences

• Bachelor’s degree preferred, or equivalent practical experience • Minimum 5 years of experience in channel, field, regional, partner, demand generation or B2B technology marketing • Experience in networking, SaaS, infrastructure, VAR, MSP, SI, reseller or distribution ecosystems strongly preferred • Proven ability to build and execute strategic partner marketing plans connecting partner priorities, sales goals, marketing tactics, MDF investment and measurable business outcomes • Strong commercial judgement and confidence challenging, shaping or redirecting partner activity • Experience managing MDF, co-marketing investments, joint campaigns, partner events, ABM, seller activation, partner enablement, advocacy or account-based growth programs • Ability to influence senior stakeholders, including Channel Sales leaders, PAMs, partner marketing contacts, partner sales leaders and internal marketing stakeholders • Creative and commercially minded, with ability to develop practical, differentiated partner-relevant ideas grounded in target audiences, outcomes and measures • Metrics-aware; able to connect marketing activity to pipeline, funnel creation, conversion, bookings indicators, ROI, account engagement, seller participation and partner relationship health • Strong written and verbal communication skills • Project management discipline, attention to detail, follow-through and comfort in a fast-moving, cross-functional environment • Familiarity with Salesforce, Marketo, Sigma, PRM/MDF platforms, partner portals, Microsoft 365 and AI-assisted productivity tools is desirable • Growth mindset, resilience and curiosity

🏖️ Avantages

• No specific benefits, perks, or compensation extras are stated in the posting • Inclusive workplace commitment and nondiscrimination/anti-harassment protections • Encouragement for people from underrepresented groups to apply

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