Organic Performance Manager

🕒 il y a 11 jours

🐊 Florida, New Jersey, +3 états de plus – Distant

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💵 $85 000 - $95 000 / an

⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

👔 Manager

👻 Score fantôme 0%

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🗣️🇺🇸🇬🇧 Anglais requis

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Logo of FairPlay Sports Media

FairPlay Sports Media

201 - 500 employés

📣 Marketing

📦 Logistique

💼 Conseil

Marketing • Logistics • Consulting

FairPlay Sports Media est un réseau de médias sportifs axé sur les données, qui crée des produits, des partenariats et des solutions marketing pour les passionnés de sport, les parieurs et les opérateurs. En utilisant l'IA, des données exclusives et un réseau neuronal d'apprentissage profond, il alimente des marques telles qu'oddschecker, WhoScored? , Quarter4 et d'autres pour offrir des comparaisons de cotes, des scores en direct, des analyses prédictives, de la publicité et des services BetTech. L'entreprise sert des opérateurs, des affiliés, des équipes, des ligues et des annonceurs dans le monde entier pour engager et monétiser des audiences de paris sportifs très engagées.

Description

• Own and deliver the organic growth strategy across partnership websites • Drive visibility and performance across traditional search engines and generative AI platforms, including LLM-powered search experiences • Partner with Product and Engineering teams to influence technical SEO, site architecture, and platform evolution • Lead the creation, testing, and scaling of new organic growth initiatives • Define and uphold standards for content quality, EEAT, and organic performance • Develop and evolve performance measurement frameworks, including reporting across SEO and AI discovery channels • Conduct ongoing analysis, opportunity sizing, and competitive benchmarking to inform strategy • Identify and implement new tools, technologies, and methodologies in organic search and AI • Lead requirements gathering and refinement for SEO, content, and LLM optimisation initiatives • Participate and present in partnership-facing strategy and performance meetings and reviews • Work cross-functionally with Product, PR, Content, and Engineering teams to deliver sustainable, scalable growth aligned with partnership forecasts

🎯 Exigences

• Extensive experience in SEO and organic growth, ideally within competitive or regulated industries (e.g. sports betting, finance, iGaming) • Strong understanding of modern search ecosystems, including Google algorithms, entity-based SEO, and AI-driven search experiences • Proven track record of delivering scalable organic growth across multiple markets • Experience managing and developing high-performing SEO or organic teams • Deep technical SEO knowledge, including site architecture, indexing, rendering, and performance optimization • Strong familiarity with data analysis tools (e.g. GA4, Search Console, log analysis tools, rank tracking platforms) • Experience working with product and engineering teams in agile environments • Knowledge of digital PR, link acquisition strategies, and brand authority building • Understanding of content strategy, EEAT principles, and semantic search optimisation • Experience with testing methodologies and performance experimentation frameworks • Commercial awareness and ability to align organic strategy with business objectives • Excellent communication and stakeholder management skills • An understanding and appreciation of US Sports • Must reside in NJ, PA, NY, FL, or TN • 40 hour working week Monday through Sunday

🏖️ Avantages

• Performance-based bonuses • Unlimited PTO plan • Paid holidays • Fully covered employee medical insurance • Fully covered employee dental insurance • Fully covered employee vision insurance • Fully covered employee life insurance • 401(k) plan with a substantial employer match • Reimbursement for professional development opportunities

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