Associate Field Marketing Manager – Emerging

🕒 il y a 10 jours

🇺🇸 États-Unis – Télétravail

⏰ Temps Plein

🟡 Intermédiaire

🎡 Marketing

🗣️🇺🇸🇬🇧 Anglais requis

D'où vient cette offre

Publiée sur la page carrières de Inspire, pas via un site d'emploi

Repérée par Remote Rocketship il y a 10 jours

Toujours ouverte sur le site de Inspire. Vérifiée il y a 2 heures.

Logo of Inspire

Inspire

10 000+ employés

Fondée en 2018

🍽️ Alimentation et boissons

🏨 Hôtellerie

📱 Médias

Food & Beverage • Hospitality • Media

Inspire est une entreprise opérant sous la houlette d'Inspire Brands, Inc. , qui possède et gère plusieurs marques de restaurants populaires, notamment Arby's, Baskin-Robbins, Buffalo Wild Wings, Dunkin', Jimmy John's et SONIC. Inspire se concentre sur la diffusion d'histoires et de mises à jour concernant ses marques franchisées, engageant la communauté par le biais d'initiatives telles que le soutien à l'éducation et la promotion d'impacts positifs. L'entreprise contribue à créer et à partager des expériences à travers sa gamme diversifiée d'offres de restaurants, de promotions et d'événements axés sur la communauté.

Description

• Build strong relationships with franchisees and serve as their local marketing coach • Be the expert on regional/local dynamics, strengths, and opportunities • Identify shifts, changes and needs of the local business that warrant marketing or cross-functional team support • Maintain franchisee relationships with marketing leadership franchisees in the designated region/territory • Spend dedicated time in the field via 1:1 franchisee meetings and with cross-functional partners • Provide boots-on-the-ground support for key market moments, including marketing program execution, PR support, and local franchisee store-level support • Attend franchisee meetings and support preparation of meeting materials and presentations • Champion Local Store Marketing tools, including Pricing Portal and LSM • Drive Local Store Marketing strategy with franchisees and ensure every network has a full-year plan • Provide ongoing feedback to the LSM Team regarding opportunities and recommendations for new programming • Support identification of regional media opportunities that complement the national plan • Collaborate with local PR agencies to earn coverage of events and partnership activations • Serve as regional/local spokesperson for national marketing plans • Help franchisees build capabilities to create and capture demand, accelerate profitable growth, and increase market maturity • Success measured by AWS growth, transaction growth, new store performance, and franchisee accountability against required commitments

🎯 Exigences

• Minimum: High School Diploma or GED • Preferred: Bachelor degree in Business, Marketing, Operations, Hospitality or related field • 3+ years experience in marketing or promotional agencies, brand management, or Dunkin' operations • Field-based, multi-unit distribution system, and/or QSR experience is desirable • Knowledge of local store marketing • Ability to communicate at all levels to build relationships and enhance partnerships, both internal and external • Experience working in a franchisee model • Strong written and verbal communication/presentation skills • Strong analytical and organizational skills • Ability to lead multiple projects simultaneously and deliver on time • Ability to thrive in a fast-paced environment, multi-task, prioritize and be detail oriented • Self-starter personality who can operate with some supervision • Willingness to travel up to 60%

🏖️ Avantages

• Full-time employment • Up to 60% travel

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