Creative Strategist

Emploi pas sur LinkedIn

🕒 il y a 2 mois

🇺🇸 États-Unis – Télétravail

💵 $82 000 - $102 000 / an

⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

🎨 Stratège Créatif

👻 Score fantôme 5%

infoinfo

🗣️🇺🇸🇬🇧 Anglais requis

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IntegrateUp

1 - 10 employés

🎯 Recrutement

👥 RH Tech

🤝 B2B

Recruitment • HR Tech • B2B

IntegrateUp est une entreprise dédiée à simplifier le processus de recrutement pour les entreprises en prenant en charge la charge du recrutement. Spécialisée dans la recherche des candidats adaptés à la culture d'entreprise et possédant les compétences requises, IntegrateUp garantit que l'embauche devient une expérience facile et excitante. Ils s'occupent de tout, depuis la rédaction des descriptions de poste jusqu'à la publication des offres sur un vaste réseau et la conduite d'entretiens. En filtrant un grand nombre de candidats, IntegrateUp aide les PDG à se concentrer sur la croissance tout en gérant les subtilités de la sélection des meilleurs candidats pour divers rôles tels que les Assistants Virtuels, les Responsables d'Affaires en Ligne et les Intégrateurs. Leur promesse inclut une garantie de satisfaction, assurant que si une embauche ne convient pas, ils s'engagent à trouver des candidats supplémentaires adéquats.

Description

• Lead the complete creative lifecycle from competitive research through angle ideation, script writing, visual briefing, and performance review • Deliver 3–6 creative briefs weekly for primary SKUs and 2–4 weekly for secondary SKUs • Integrate AI tools into scripting, storyboarding, and concepting workflows • Organize creative timelines, briefs, and assets in ClickUp and Dropbox • Write line-by-line ad scripts with visual cues, screen directions, text-on-screen, and voiceover instructions • Craft narrative-driven ads with direct-response hooks and pattern interrupts • Translate supplement formulations into benefit-focused marketing angles while following FTC/FDA compliance guidelines • Oversee UGC-style content, video ads, static graphics, and motion graphics • Deploy modular asset variations and analyze Hook Rate, Hold Rate, CTR, CVR, and CPA • Collaborate with media buyers, Product, CRO, and Supply Chain teams • Align creative testing and ad scaling with inventory levels • Establish performance baselines and launch compliant creative angles to improve customer acquisition • Build an AI-assisted creative testing pipeline and improve ad efficiency over 12 months

🎯 Exigences

• 5+ years in direct-response creative strategy and scripting for paid social/search in a DTC e-commerce environment • Proven experience scaling supplement or wellness brands with high-volume UGC ad strategies • Strong narrative storytelling and direct-response copywriting skills • Highly coachable and able to thrive in an agile environment • Ability to translate complex product formulations into consumer-friendly marketing angles • Direct knowledge of FTC/FDA dietary supplement advertising rules • Fluency in Hook Rate, Hold Rate, CTR, CVR, and CPA metrics • Hands-on skill with Canva or Adobe Creative Cloud • Experience using ChatGPT, Claude, Higgsfield, or similar AI tools • Direct experience with Meta, TikTok, YouTube, Google Ads, Dropbox, and Google Workspace • Ability to accommodate limited required travel • Willingness to work US time zones regardless of geographic location • Access to a computer, reliable internet connection, and distraction-free work environment • Familiarity with ClickUp, Asana, or Monday.com preferred • Familiarity with GetHookd, Motion, Foreplay.co, and Meta Ad Library preferred • Leadership experience is a plus • Must be legally authorized to work for a US employer without sponsorship

🏖️ Avantages

• 15 days of PTO + 10 paid U.S. holidays per year • Comprehensive healthcare, dental, and vision plans • 401(k) with a best-in-class company match • Exclusive employee product discounts • 100% remote position • Professional evolution and development opportunities • True ownership without micromanagement

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