Experiential Programs Manager

🕒 il y a 1 mois

🇺🇸 États-Unis – Télétravail

💵 $92 500 - $119 000 / an

⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

👔 Manager

🦅 Parrain de Visa H1B

Cette entreprise a parrainé des visas H1B par le passé.

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Trouver des Emplois à Distance Similaires

Recevoir des emails pour des emplois à distance

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Boulevard

Site WebLinkedInTous les Emplois

201 - 500 employés

☁️ SaaS

💄 Beauté

🧘 Bien-être

SaaS • Beauty • Wellness

Boulevard est une plateforme leader de l'expérience client conçue pour les entreprises de soins personnels basées sur les rendez-vous tels que les medspas, salons, spas, barbiers et salons de manucure. Axée sur l'amélioration de l'engagement client et de l'efficacité des entreprises, Boulevard propose un ensemble complet de solutions incluant la prise de rendez-vous en ligne, les profils clients, les programmes de fidélité, les systèmes de paiement et les outils marketing. La plateforme assiste plus de 30 000 professionnels du soin personnel en simplifiant la planification, les rapports et les opérations de point de vente. Boulevard vise à élever l'expérience de soin personnel grâce à une technologie innovante, donnant du pouvoir aux praticiens et en enchantant les clients.

Description

• Define best practices for how direct mail is used across the funnel, from prospecting to deal acceleration and customer engagement. • Identify high-impact opportunities where physical experiences can drive differentiation and results. • Continuously test new formats, vendors, and approaches to expand the channel. • Design high-impact, creative experiences by translating campaign goals into thoughtful, creative direct mail concepts that capture attention and drive action. • Develop bold and innovative mailers, kits, and dimensional packages that go beyond traditional swag. • Partner with Brand & Creative to ensure every experience is cohesive, high-quality, and on-brand. • Manage end-to-end execution, including vendor coordination, production timelines, inventory, and fulfillment (think: concept to delivery). • Partner with Demand Generation, Product Marketing, and Sales to support campaigns across the funnel. • Advise on the most effective formats, price points, and approaches based on audience and objectives. • Track and analyze performance across key metrics, including meeting conversion, pipeline influence, and ROI.

🎯 Exigences

• 3–6+ years in B2B marketing, growth, field marketing, or experiential marketing roles, with hands-on experience running direct mail or gifting programs. • Strong creative instincts and ability to translate strategy into compelling concepts. • Experience partnering cross-functionally with Marketing and Sales teams. • Strong project management skills with the ability to manage multiple programs simultaneously. • Analytical mindset with experience measuring and communicating business impact. • High attention to detail and commitment to quality and brand consistency.

🏖️ Avantages

• 401(k) match plus dental, medical, vision, and life insurance. • Flexible vacation day policy. • Fully remote work with a work from home stipend. • Family planning resources and specialized support programs. • Equity opportunities.