Head of Customer Marketing

🕒 il y a 2 mois

🇺🇸 États-Unis – Télétravail

💵 $145 000 - $235 000 / an

⏰ Temps Plein

🔴 Expert

🎡 Marketing

🦅 Parrain de Visa H1B

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👻 Score fantôme 4%

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🗣️🇺🇸🇬🇧 Anglais requis

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LaunchDarkly

201 - 500 employés

Fondée en 2014

💼 Conseil

🏥 Santé

📦 Logistique

💰 €200 000 000 Series D en 2021-08

Consulting • Healthcare • Logistics

LaunchDarkly est une entreprise de logiciels proposant une plateforme de gestion des fonctionnalités et d'expérimentation. Ses solutions permettent aux développeurs de contrôler les déploiements de logiciels grâce à des drapeaux de fonctionnalités, favorisant des mises en production progressives et sécurisées. La plateforme s'intègre à divers outils de développement et prend en charge plusieurs langages de programmation pour simplifier le déploiement et améliorer l'expérience des développeurs. Les solutions de LaunchDarkly s'adressent à des secteurs tels que les services financiers, la santé, la haute technologie, le commerce de détail et le gouvernement, entre autres, fournissant une infrastructure robuste qui aide à offrir des expériences utilisateur personnalisées et ciblées.

Description

• Lead our customer storytelling program. Build a steady pipeline of customers who are excited to share stories about how they are solving their biggest business challenges, how they are evolving in the AI-era, and how they use LaunchDarkly being part of their AI SDLC. • Establish an executive advisory board that builds trust, feedback loops, and advocacy from decision makers at our most important customers. • Source and interview customers (in-person and on camera) to produce customer case studies in the form of written case studies, videos, and quotes. • Source and manage customers who speak live alongside LaunchDarkly at both buyer and internal events. • Oversee all peer review programs (G2, Peerspot, Gartner Peer Insights, and TrustRadius) to ensure LaunchDarkly maintains leader status on all platforms. • Design, deliver, and continuously optimize advocacy programs and incentive strategies that attract customers to participate, drawing on data-driven insights and automation to identify new opportunities. • Work closely with executives and customer-facing teams to help source, engage, and nurture relationships with customer advocates. • Collaborate with the lifecycle marketing team to manage customer onboarding and adoption nurture activities. • Build scalable feedback loops that capture customer insights and influence messaging, positioning, and GTM strategy.

🎯 Exigences

• Typically requires a minimum of 12 years of related experience, including at least 3 years of supervisory experience. • 7+ years of customer advocacy experience including managing a team of individual contributors. • Experience working directly with a developer / software engineering audience. • Demonstrated ability to build scalable operational frameworks and lead teams through complex, cross-functional programs. • Demonstrated ability building strong one-to-one relationships and facilitating GTM and executive team relationships with customers. • Experience using customer advocacy tools such as Champion and UserEvidence. • Strong analytical and data-driven mindset, with experience using CRM and customer lifecycle tools such as Salesforce and Gainsight. • Exceptional written and verbal communication skills, with the ability to create compelling content and messaging for diverse audiences. • Experience working with global, remote teams and collaborating with cross-functional stakeholders.

🏖️ Avantages

• Restricted Stock Units (RSUs) • Health insurance • Vision insurance • Dental insurance • Mental health benefits

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