Customer Marketing Manager

🕒 il y a 2 jours

🇺🇸 États-Unis – Télétravail

⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

🎡 Marketing

👻 Score fantôme 10%

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🗣️🇺🇸🇬🇧 Anglais requis

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OpenLoop

201 - 500 employés

Fondée en 2020

💼 Conseil

⚖️ Juridique

📦 Logistique

💰 €15 000 000 Series A - OpenLoop Health en 2023-03

Consulting • Legal • Logistics

OpenLoop est une plateforme de télésanté en marque blanche et un fournisseur de services gérés qui aide les organisations à lancer et à développer des programmes de soins virtuels. Elle combine une technologie SaaS personnalisable (planification, réservation, paiements, intégrations EHR/API) avec des services de dotation clinique, de validation des compétences, de couverture par les payeurs et de gestion du cycle de revenus (RCM), ainsi qu'un support réglementaire/légal et une assistance patient 24/7. OpenLoop sert des régimes de santé, des hôpitaux et des systèmes de santé, des détaillants, des employeurs et des entreprises de santé numérique avec des opérations alimentées par l'IA, un réseau de cliniciens à l'échelle nationale et une large couverture d'assurance incluant Medicare et Medicaid.

Description

• Design, operate, and lead end-to-end customer marketing campaigns • Partner with Customer Success on one-to-one strategic account planning • Identify and pursue customer expansion opportunities tailored to each customer’s business • Build broad-based customer campaigns promoting best practices and new programs • Collaborate with the Content team on educational materials • Execute integrated campaigns across email, events, content, and other lifecycle channels • Run product-led growth campaigns to increase awareness and adoption of new products • Analyze customer and usage data to identify and prioritize cross-sell and upsell opportunities • Own customer marketing data and reporting • Report progress and impact to cross-functional stakeholders and the executive team • Develop customer expansion ideas and lead them from ideation through execution and reporting

🎯 Exigences

• 3–5 years of professional experience, including 3+ years in customer or lifecycle marketing at a B2B company • Proven experience working closely with Customer Success or Account Management teams • Experience with one-to-one account planning and broader campaign-based customer marketing • AI power user; able to use AI to analyze data, ideate, draft first-pass copy, and feed success back into ideation models • Strong command of lifecycle marketing across email, events, content, and other channels • Proven experience using data to uncover and determine cross-sell and upsell opportunities • Builder mindset with ownership, speed, curiosity, and attention to detail • HubSpot experience preferred • Healthcare or health tech experience is a plus, but not required • Authorization to work in the United States

🏖️ Avantages

• Relatively flat organizational structure • Autonomy, Competence and Belonging values • Empowerment and support to do your best work

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