Director, Field Marketing Strategy

🕒 il y a 28 jours

🇺🇸 États-Unis – Télétravail

💵 $164 800 - $247 200 / an

⏰ Temps Plein

🔴 Expert

🎡 Marketing

👻 Score fantôme 4%

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🗣️🇺🇸🇬🇧 Anglais requis

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OpenText

10 000+ employés

Fondée en 1991

🏢 Entreprise

☁️ SaaS

🤝 B2B

💰 €1 000 000 000 Post IPO debt en 2022-12

Enterprise • SaaS • B2B

OpenText est une entreprise canadienne de logiciels d'entreprise qui fournit des solutions de gestion de l'information d'entreprise et des services basés sur le cloud. Elle propose des produits pour la gestion de contenu d'entreprise, la gestion de documents et d'archives, la gouvernance de l'information, la collaboration et les opérations informatiques/cloud associées, servant des clients professionnels avec des modèles de livraison sur site et SaaS. Les documents publics de l'entreprise mettent l'accent sur les carrières centrées sur l'entreprise, les opérations cloud et informatiques, le succès client et les services professionnels.

Description

• Create a blueprint for local Field Marketers to develop relevant marketing plans and tactics that drive and progress pipeline toward revenue goals • Act as Field Marketing point of contact for Product Category Sales leaders, Product/Industry Marketing, and Global Campaigns teams • Translate product priorities into cross-product marketing strategy • Identify and scale best practices to maximize business impact • Guide local marketers in creating marketing plans and selecting tactics to build and progress pipeline • Synthesize and analyze information and data to tailor local recommendations • Simplify global strategy and provide clarity through recommended tactics, event frameworks, and best-practice guidance • Provide field feedback to global teams so assets and approaches meet local needs • Set a global go-to-market approach executed across 3 geographies and 16 markets • Coach local marketers to adopt best practices and identify gaps • Champion Field Marketing needs across global teams and advocate for solutions • Continuously improve and evolve approaches to maximize business impact

🎯 Exigences

• Strategic marketing expertise matched with local marketing knowledge • Deep understanding of go-to-market structure • Ability to work in a matrixed organization and lead through influence • Excellent data analysis skills • Growth mindset and coaching approach • Bias for action and ability to identify quick wins while addressing longer-term needs • 15+ years of Field Marketing experience in a complex, matrixed technology organization • Excellent communication and problem-solving skills • Alignment with OpenText values

🏖️ Avantages

• Comprehensive benefits package supporting physical, emotional, and financial wellbeing • Variable and commission compensation opportunities for eligible roles • Vacation entitlement • Paid time off • Bonus or commissions may be available for California residents/eligible roles • Reasonable accommodation during the application or recruiting process

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