Director, Product Management – Growth Platforms

🕒 il y a 1 mois

🇺🇸 États-Unis – Télétravail

💵 $185 000 - $230 000 / an

⏰ Temps Plein

🔴 Expert

✅ Responsable Produit

🗣️🇺🇸🇬🇧 Anglais requis

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Logo of Penn Interactive

Penn Interactive

201 - 500 employés

🎲 Jeux d'argent

🎮 Jeux vidéo

🛍️ eCommerce

Gambling • Gaming • eCommerce

Penn Interactive (PI) est une entreprise de jeux interactifs dont le siège est situé à Philadelphie, avec des bureaux à Greenfield, MA et Cherry Hill, NJ. En tant que branche numérique de PENN Entertainment (NASDAQ : PENN), le principal fournisseur nord-américain de services de divertissement intégrés, de contenus sportifs et d'expériences de jeux de casino, nous sommes bien positionnés pour une croissance rapide dans le domaine des paris sportifs et des casinos en ligne. Nous nous sommes associés à Barstool Sports et theScore afin de créer une expérience de paris sportifs unique et excitante via nos livres de détail et les applications mobiles Sportsbook.

Description

• Lead the Growth Platforms organization responsible for technology and data capabilities powering customer growth, engagement, and retention • Define and drive product strategy and roadmap across promotions, loyalty, CRM, customer segmentation, and marketing data • Lead development of a unified promotions and offers platform supporting multiple products, channels, customer segments, and promotional mechanics • Build data and segmentation capabilities for customer behavior analysis and actionable audiences • Partner with Marketing to evolve CRM and lifecycle marketing capabilities, including targeting, activation, experimentation, and measurement • Develop shared growth capabilities for online Sportsbook, Casino, digital retail, and loyalty experiences • Build flexible platforms and self-service capabilities for Marketing and business teams to launch, manage, and optimize campaigns and offers • Partner with Data and Engineering on customer data, event architecture, integrations, decisioning, and measurement capabilities • Establish KPIs and experimentation frameworks to measure incremental impact • Lead, coach, and develop Product Managers while growing the team and establishing ownership • Influence and align senior stakeholders across Product, Engineering, Data, Analytics, Marketing, Operations, Finance, and business teams • Perform other duties as required

🎯 Exigences

• 8+ years’ experience in product management • 2+ years of people leadership experience • Experience building data-intensive growth, marketing, promotions, personalization, CRM, loyalty, or customer data platforms at scale • Deep understanding of customer and marketing data, including segmentation, audience creation, behavioral data, activation, experimentation, and measurement • Experience translating large and complex customer datasets into actionable segments, targeting strategies, or personalized customer experiences • Strong technical fluency and experience partnering with Engineering and Data teams on data architecture, platforms, APIs, event streams, integrations, and decisioning systems • Experience building platforms or tools used by Marketing, CRM, Growth, or other internal teams to create and manage customer experiences • Ability to define a multi-year product strategy and translate it into focused roadmaps and incremental business value • Strong analytical judgment and experience using experimentation and measurement to understand incremental impact and optimize investments • Ability to operate across customer experience, technology, data, marketing, and business strategy and align cross-functional teams • Strong executive communication and stakeholder-management skills • Experience with large-scale consumer platforms, marketplaces, commerce, fintech, travel, loyalty, retail, or sophisticated personalization and lifecycle marketing capabilities is a plus

🏖️ Avantages

• Competitive compensation package • Comprehensive Benefits package • Fun, relaxed work environment • Education and conference reimbursements • Best-in-class benefits with options and support for physical, financial, and emotional wellbeing • Bonus eligibility for most non-sales positions

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