Portfolio Marketing Manager – Row Crops

Emploi pas sur LinkedIn

🕒 il y a 1 mois

🌵 Arizona, Idaho, +18 états de plus – Distant

🌵 Arizona – Remote 🥔 Idaho – Remote 🌽 Illinois – Remote 🌾 Iowa – Remote 🌪️ Kansas – Remote 🦬 Montana – Remote 🌶️ New Mexico – Remote 🗽 New York – Remote 🌲 North Carolina – Remote 🌲 Oregon – Remote 🚗 Michigan – Remote ❄️ Minnesota – Remote 🎸 Mississippi – Remote 🌴 South Carolina – Remote 🗿 South Dakota – Remote 🎸 Tennessee – Remote 🤠 Texas – Remote ⛷️ Utah – Remote ☕ Washington – Remote 🧀 Wisconsin – Remote

⏰ Temps Plein

🟠 Senior

🔴 Expert

🎡 Marketing

👻 Score fantôme 12%

Ce que ça veut dire : la probabilité que personne ne recrute vraiment pour cette offre.Comment le lire : 60 % ou plus, on pense que c'est une offre fantôme. Un score plus bas est moins inquiétant.Comment on la calcule : ancienneté, republications, postes ouverts vs taille de l'équipe, rapidité de clôture, et si le salaire est indiqué.À noter : une estimation à partir de données publiques, pas un jugement sur l'entreprise. De vraies offres peuvent avoir un score élevé, alors prenez-le comme un indice, pas comme un fait.

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Rovensa

Site WebLinkedInTous les Emplois

1001 - 5000 employés

🍽️ Alimentation et boissons

💼 Conseil

🏭 Fabrication

Food & Beverage • Consulting • Manufacturing

Rovensa œuvre à promouvoir une agriculture équilibrée et durable partout dans le monde. L’entreprise crée des opportunités permettant à chacun de contribuer à des pratiques agricoles durables, grâce à différents parcours professionnels et programmes. Son engagement repose sur une ambition forte : contribuer à nourrir la planète de manière responsable et respectueuse de l’environnement.

Description

• Lead marketing strategy, product positioning, and commercial execution for Rovensa Next's row crop portfolio, including corn, soybeans, wheat, and cotton • Drive portfolio growth through differentiated market positioning, technical and field performance data translation, customer value propositions, and go-to-market strategies • Support the new distribution partnership portfolio launching September 1, 2026 • Develop marketing programs, sales enablement tools, and commercialization plans aligned with grower purchasing decisions, distributor buying cycles, and seasonal planting windows • Translate field trial data and technical product information into differentiated marketing claims and customer messaging • Develop and maintain portfolio value propositions, positioning statements, and proof-point libraries • Ensure consistent product messaging across sales tools, campaigns, promotional materials, and customer communications • Monitor competitor positioning, product claims, commercial activity, market trends, grower behavior, weather conditions, input costs, and competitive activity • Develop and execute go-to-market strategies, product launches, campaigns, and sales enablement activities • Lead commercialization efforts for the new distribution partnership portfolio • Create, maintain, and manage commercial marketing materials and sales support tools • Partner with Regional Commercial Managers on pricing recommendations, promotional programs, and market activation strategies • Provide sales teams and Key Account Managers with messaging, presentations, collateral, and bid support • Support branded and private-label account strategies • Build awareness and preference for the Rovensa Next brand across key row crop markets • Conduct market research and customer analysis to identify portfolio expansion and growth opportunities • Collaborate across Marketing, Sales, Technical, and Commercial teams to bring initiatives to market • Manage the row crop marketing budget and track performance against business objectives and marketing plans • Measure campaign effectiveness, portfolio performance, and return on marketing investment • Support trade shows, customer meetings, field events, and industry activities • Report to the North America Director of Marketing

🎯 Exigences

• Bachelor's degree in Agronomy, Agricultural Business, Marketing, Crop Science, or a related field • Minimum of 7 years of product marketing, portfolio marketing, brand management, or commercial marketing experience within the agricultural industry • Experience marketing agricultural inputs such as seed, biologicals, inoculants, crop nutrition, fertility, or crop protection products • Demonstrated success translating technical, scientific, or agronomic information into effective marketing campaigns, product positioning, and sales enablement materials • Experience developing and executing go-to-market strategies aligned with agricultural buying cycles • Strong understanding of row crop production systems and agricultural distribution, retail, and grower channels • Knowledge of row crop production systems, agronomic practices, and grower decision-making processes • Understanding of biologicals, inoculants, crop nutrition, fertility, seed, and crop protection product categories • Knowledge of agricultural distribution, retail, and channel partner dynamics • Understanding of product marketing, portfolio management, pricing strategy, and commercialization processes • Knowledge of market research, competitive intelligence, and customer segmentation • Familiarity with agricultural buying cycles, planting windows, and seasonal market drivers • Strong product and portfolio marketing capabilities • Strong analytical, market research, and business planning skills • Budget management and performance measurement experience • Effective project management and organizational skills • Proficiency in Microsoft Office Suite and marketing technology platforms • Ability to travel as needed and domestically up to 40% of the time, including overnight travel • Ability to sit, stand, and work at a computer for extended periods • Ability to visit agricultural research sites, customer locations, distribution facilities, and field environments in varying weather conditions • Ability to walk through agricultural fields and production environments over uneven terrain • Ability to occasionally lift and carry materials weighing up to 25 pounds • Preferred: experience with new distribution partnerships, mature agricultural markets, private equity-backed or rapidly evolving organizations • MBA or advanced degree is preferred

🏖️ Avantages

• Ability to work remotely (#LI-Remote) • Domestic travel opportunities to support customer visits, field activities, trade shows, and industry events • Ability to perform essential functions with or without reasonable accommodation

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