AVP, Client Account Management

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SmartBug Media

Site WebLinkedInTous les Emplois

201 - 500 employés

Fondée en 2007

📣 Marketing

🤝 B2B

💼 Conseil

💰 Private equity en 2020-03

Marketing • B2B • Consulting

SmartBug Media est une agence de marketing digital spécialisée dans le marketing entrant, la stratégie de contenu, la génération de demande, ainsi que l'automatisation et les implémentations marketing axées sur HubSpot. L'entreprise aide les sociétés à grandir en construisant des campagnes basées sur le contenu, en optimisant le SEO et les médias payants, en mettant en œuvre et en gérant les outils CRM et marketing de HubSpot, et en fournissant des conseils stratégiques sur le lancement sur le marché et la génération de leads. SmartBug sert principalement des clients B2B et agit en tant que partenaire de solutions pour les technologies et l'automatisation du marketing.

Description

• Own the Net Retention Rate (NRR) and Gross Retention Rate (GRR) metrics. • Develop proactive "Early Warning Systems" to identify and pivot accounts at risk. • Own the executive-level relationship with the HubSpot partner ecosystem to maximize the use of HubSpot resources. • Design frameworks that move AMs from "order takers" to "strategic partners," ensuring we are embedded in the client’s long-term business roadmap. • Analyze client lifecycles to maximize value, identifying opportunities for expansion and reducing churn through superior service delivery. • Standardize and oversee the QBR process across the AM team. • Partner with Sales and Strategy to identify whitespace within the existing portfolio and coach Account Managers on identifying and closing organic growth opportunities. • Monitor and optimize the Effective Billing Rate (EBR) across the client portfolio. • Oversee the entire Account Management vertical. Recruit, mentor, and scale a team capable of managing complex, high-touch relationships. • Define and track KPIs beyond just revenue—focusing on NPS/CSAT, client health scores, and referral rates. • Work in lockstep with the VP of Strategy and the PMO/Delivery Leaders.

🎯 Exigences

• Proven track record of owning and improving Net Revenue Retention (NRR) and Gross Revenue Retention (GRR) within an agency or professional services environment. • Deep expertise in moving client relationships from tactical execution to strategic partnership, focusing on increasing Lifetime Value (LTV) and "stickiness." • Ability to serve as a high-level escalation point and a "trusted advisor" to C-suite client stakeholders (CEO, CMO, CFO). • Experience defining and managing KPIs that drive proactive account management, such as client health scores, referral rates, and expansion revenue. • Demonstrated ability to work effectively with PMO, Strategy, and Delivery leaders to ensure the "Golden Triangle" of relationship, roadmap, and execution is balanced. • Advanced skills in navigating complex client challenges and internal resource constraints to find win-win solutions. • A history of leading and scaling high-performing Account Management teams, with a focus on coaching AMs to lead with business value. • Deep familiarity with the HubSpot ecosystem, ability to speak to and utilize HubSpot

🏖️ Avantages

• Remote work • Flexible hours • Professional development opportunities