Direct-To-Consumer eCommerce Manager

Emploi pas sur LinkedIn

🕒 il y a 4 mois

🍁 Vermont – Distant

🍁 Vermont – Remote

⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

🛍️ Spécialiste e-commerce

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Tata Harper Skincare

Site WebLinkedInTous les Emplois

51 - 200 employés

Fondée en 2010

🍽️ Alimentation et boissons

🏥 Santé

🏭 Fabrication

Food & Beverage • Healthcare • Manufacturing

Tata Harper Skincare est une marque de beauté de luxe spécialisée dans la fourniture de produits de soins de la peau de haute qualité et naturels. L'entreprise propose une large gamme de solutions de soins de la peau, y compris des nettoyants, des hydratants, des traitements pour les yeux, des sérums et des masques, tous fabriqués avec des ingrédients naturels. Tata Harper est reconnue pour son engagement envers la beauté verte et les pratiques durables, garantissant que leurs produits sont à la fois efficaces et respectueux de l'environnement. La marque met l'accent sur l'utilisation d'ingrédients issus de sources responsables, sans cruauté, et se consacre à offrir des solutions de beauté pour divers problèmes de peau tels que le vieillissement, les rougeurs et les imperfections. Tata Harper Skincare propose également des coffrets cadeaux et des accessoires de bien-être, en accord avec son éthique de promotion de routines de soins de la peau holistiques et de bien-être personnel.

Description

• Manage all aspects of the digital and Direct-To-Consumer TataHarperSkincare.com site • Develop and scale DTC promotional and CRM programs to maximize eCommerce revenue • Gain qualified traffic via digital marketing and ensure an optimized website user experience • Work with senior management team to develop Direct-to-Consumer / eCommerce operational strategy & execute all CRM initiatives • Manage & execute all promotional campaigns for the US and International websites • Monitor and track promotional calendars, set up and test promotions, generate daily and weekly performance reports • Oversee ongoing development, execution, and management of CRM retention programs • Lead all aspects of the Loyalty Program & Subscription Program • Conduct ongoing competitive and benchmark analyses • Develop, manage and scale existing and new customer loyalty and subscription strategies and initiatives • Facilitate communications amongst cross-functional team members responsible for CRM campaigns • Identify, analyze, and report on program performance and customer trends/patterns • Provide status updates on eCommerce projects to key stakeholders and management team • Analyze and report on daily ecommerce business KPIs • Develop insights based on customer data and KPIs, recommend adjustments to future strategies

🎯 Exigences

• BA degree or equivalent required • Minimum of 3 years of eCommerce experience in a similar role, including site merchandising, CRM, and/or operations • Must possess both quantitative analytical skills and qualitative and creative skills • Well-organized and strong attention to quality and detail • Strong project management skills in managing process and people cross-functionally with internal teams and third-party vendors • Action-oriented with strong follow-through and prioritization skills to manage and complete multiple projects simultaneously in line with business objectives and within time constraints • Must have the ability to work with a rapidly growing business and thrive in a high pace and entrepreneurial environment • Exceptional verbal and reporting presentation abilities • Experience with eCommerce platforms, such as Shopify, Magento, or Salesforce Demand, is required • Experience with analytics and reporting tools, such as Google Analytics and other web analytic tools, is a plus • Passion for the beauty industry ––beauty, skincare or wellness industry knowledge and experience is a plus.

🏖️ Avantages

• Employees can work remotely