Manager, Insights

🕒 il y a 1 mois

🇺🇸 États-Unis – Télétravail

💵 $95 000 - $110 000 / an

⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

👔 Manager

🦅 Parrain de Visa H1B

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👻 Score fantôme 2%

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🗣️🇺🇸🇬🇧 Anglais requis

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Logo of Tinuiti

Tinuiti

1001 - 5000 employés

Fondée en 2016

📣 Marketing

💰 Debt Financing en 2019-08

Marketing • Advertising • Technology

Tinuiti est une agence de marketing digital axée sur la performance qui se spécialise dans l'amplification de l'impact de marque à travers divers canaux numériques. Leur approche complète intègre le commerce, la télévision & l'audio, les réseaux sociaux et les plateformes de recherche pour optimiser l'engagement utilisateur, stimuler les conversions et étendre l'empreinte numérique. Tinuiti s'appuie sur une technologie propriétaire avancée, y compris Bliss Point, pour la mesure et l'optimisation du marketing, fournissant des insights afin de maximiser l'efficacité et l'impact. L'entreprise met l'accent sur une stratégie axée sur le produit et est reconnue pour son expertise en planification média, mesure et attribution, comme le démontrent les distinctions reçues dans les rapports de l'industrie.

Description

• Extract, clean, transform, and load data from Amazon Marketing Cloud, Amazon Advertising, and other relevant sources • Use Amazon Marketing Cloud for audience segmentation, campaign performance analysis, path-to-conversion studies, and custom client analyses • Monitor and analyze KPIs across Sponsored Products, Sponsored Brands, Sponsored Display, and Amazon DSP • Develop and maintain regular and client-facing reports and dashboards • Identify trends, anomalies, and optimization opportunities in Amazon marketing and advertising data • Translate insights into actionable recommendations for campaign efficiency, targeting, and marketing effectiveness • Design and analyze A/B tests and other experiments • Communicate findings, insights, and recommendations to clients verbally and in writing • Collaborate with marketing managers, campaign specialists, and client stakeholders • Document data sources, methodologies, and reporting processes • Stay current with Amazon Marketing Cloud and Amazon Advertising features and updates • Assist with predictive models for product-demand forecasting • Contribute to customer segmentation and lifetime-value analysis projects • Support algorithm development for Amazon Advertising bidding optimization

🎯 Exigences

• Bachelor's degree in a quantitative field such as Statistics, Mathematics, Economics, Computer Science, or a related discipline • Strong proficiency and hands-on experience with Amazon Marketing Cloud, including data querying, audience building, and advanced analysis • Experience with Amazon Advertising platforms, including Seller Central and/or Vendor Central • Understanding of campaign structures, reporting metrics, and optimization levers • Excellent analytical and problem-solving skills • Strong data visualization skills and experience with Tableau, Power BI, or Google Data Studio • Proficiency in SQL for data querying and manipulation • Familiarity with Python or R is a plus • Excellent communication and presentation skills • Strong attention to detail and commitment to data accuracy • Ability to manage multiple client projects and deadlines in a fast-paced environment • Ability to work independently and collaboratively with internal teams and clients

🏖️ Avantages

• 100% remote work • Unlimited paid time off • 20 paid holidays, including multiple long weekends • Medical, Dental, Vision, Life & Disability insurance • Flex Spending Accounts • Retirement match up to 4% of contributions at 100% • Fringe • Forma • Unlimited Telemedicine and Teletherapy at no cost • Thankful giving • Equity • Birthing parents receive 16 weeks of leave with 100% pay • Partners receive 12 weeks of parental leave after the birth or adoption of a child • On-demand learning • Mentorship program • Leadership and management development programs and resources • Above-industry standard work-life balance • Monthly variable revenue payment opportunity through RevShare • Discretionary annual performance bonus

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