Brand & Editorial Marketer

🕒 il y a 12 jours

💵 $168 500 - $210 500 / an

⏰ Temps Plein

🟠 Senior

🔴 Expert

🎡 Marketing

🗣️🇺🇸🇬🇧 Anglais requis

D'où vient cette offre

Publiée sur la page carrières de TLDR, pas via un site d'emploi

Repérée par Remote Rocketship il y a 12 jours

Toujours ouverte sur le site de TLDR. Vérifiée il y a 3 heures.

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TLDR

1 - 10 employés

Fondée en 2020

📱 Médias

Media • Technology • Newsletter

TLDR est une entreprise qui propose des newsletters quotidiennes concises, offrant des résumés des histoires les plus fascinantes dans les secteurs des startups, de la technologie et de la programmation. Le service est conçu pour tenir les lecteurs informés des développements clés dans le domaine de la tech et des industries connexes en fournissant des mises à jour brèves qui peuvent être lues en cinq minutes. La newsletter couvre divers sujets tels que les nouveaux lancements technologiques, les idées en programmation, les développements en intelligence artificielle et les tendances sectorielles, visant à servir un public technophile cherchant à rester informé efficacement.

Description

• Define TLDR’s voice by turning positioning into a clear brand story and owning voice and tone guidelines • Shape executive and thought-leadership content • Own editorial strategy and the story pipeline • Build the content calendar and develop themes, angles, and stories for owned social, Growth, and Demand Generation channels • Partner with Strategy & Ops to turn first-party audience and performance data into trend reports, predictions, and other publishable content • Develop B2B assets for Sales and Account Management • Create consumer-facing brand work and test formats and channels such as video, social campaigns, and creative brand projects • Set the editorial quality bar across Content Studio • Partner with curators to ensure a consistent TLDR voice • Establish a year-ahead editorial calendar, brand voice and tone guide, B2B assets, and a working story pipeline • Build attribution for content-driven inbound demand • Own the ongoing brand-voice review function and consumer-facing narrative and campaign work

🎯 Exigences

• 7–10 years of content or editorial experience • Deep expertise in either B2B SaaS or media/newsletters and familiarity with the other • Experience owning an editorial calendar • Experience developing brand voice and tone • Experience writing and editing long- and short-form content • Strategic, data-informed approach using traffic, CTR, engagement, and attribution metrics • Cross-functional experience partnering with Sales or Account Management on buyer-facing content • Experience managing freelance or contract writers • Strong editorial and brand judgment • Ability to lead through influence across Growth, Product Marketing, Content Studio, and external contributors • Ability to work as a hands-on individual contributor and player-coach • Audience-first and commercially minded approach • Bonus: experience building a content function from the ground up, working in digital media or newsletters, or owning both B2B buyer content and consumer brand storytelling • Must be authorized to work lawfully in the U.S.

🏖️ Avantages

• Annual cash bonus of $43,000 at company revenue target, with upside up to $86,000 • Tier-1 city salary bands regardless of where you live • Biannual team offsites • Flexible PTO plus holidays • Comprehensive medical, dental, and vision benefits with a 100% paid option • Empower 401(k) Plan • Paid parental leave • Home office stipend for equipment such as a standing desk, second monitor, chair, or walking pad • Learning & Development stipend, including AI tools

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