Marketing Campaign Manager – Europe

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1NCE

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2017

📦 Logistics

🏥 Healthcare

🏭 Manufacturing

💰 Venture Round on 2022-06

Logistics • Healthcare • Manufacturing

1NCE is a leading provider of managed connectivity services tailored for low-bandwidth IoT applications such as GPS tracking. The company offers a unique and disruptive price model with the 1NCE IoT Lifetime Flat rate, allowing customers to connect their IoT devices for 10 years at just 10 dollars. 1NCE collaborates with major telecom operators to ensure Tier-1 grade connectivity and broad coverage across 173 countries, supporting various radio standards including 2G, 3G, 4G, and LTE-M. Their services and products, like rugged IoT SIM cards and chips, cater to diverse sectors including transport, agriculture, healthcare, and consumer electronics, making IoT integration seamless and cost-effective globally.

📋 Description

• Develop and execute comprehensive marketing strategies aligned with 1NCE’s regional and global objectives • Create marketing plans focused on high-quality leads, brand awareness, and customer acquisition • Lead multi-channel campaigns across email marketing, paid advertising, events, social media, and content marketing • Manage the full campaign lifecycle from conception to delivery • Identify key market segments and optimize lead conversion • Implement lead nurturing, scoring, and sales handoff strategies • Analyze campaign performance, monitor KPIs, and provide performance reports • Use SEO, SEM, paid advertising, social media, and email marketing to generate leads and nurture customer relationships • Manage multiple campaigns while meeting deadlines, budgets, and quality standards • Work cross-functionally with design, content, sales, product, and creative teams • Develop and manage landing pages, emails, webinars, whitepapers, banners, and social media content • Develop innovative campaigns tailored to customer needs • Identify and resolve campaign execution challenges • Monitor performance using HubSpot, Salesforce, and Google Analytics • Optimize content, targeting, conversion rates, and ROI

🎯 Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field • 7+ years of experience in demand generation and campaign management • Experience developing and executing integrated campaigns that generate qualified leads and drive business growth • Strong experience with marketing automation platforms and CRM systems, including HubSpot and Salesforce • Familiarity with SEO, SEM, paid ads, social media, and email marketing • Strong understanding of demand generation strategies and lead funnel management • Expertise in campaign management, project execution, and multi-channel marketing • Proficiency in data analysis and reporting, with ability to optimize campaigns for maximum ROI • Fluent in German, French, Italian, or Spanish, in addition to English • Creative and strategic thinking with strong problem-solving capabilities • Ability to collaborate with cross-functional teams and manage multiple projects simultaneously • Preferred: experience in IoT, technology, or SaaS sectors • Preferred: understanding of European markets and customer behavior • Preferred: experience with ABM strategies and tactics • Preferred: familiarity with A/B testing, lead nurturing, and sales enablement

🏖️ Benefits

• Further professional growth • Short decision-making paths and a lot of creative freedom • A work environment defined by respect, close and informal communications among teams, departments, and management • Plenty of space for new ideas and strategies • Working on cutting-edge technologies • Flexible working models to accommodate work-life balance • 26 days of paid annual leave • Global and local events to strengthen our team spirit and have fun together • Depending on your location: gym membership, transportation allowance, language courses, pension scheme, etc.