Senior Product Marketing Manager

🕒 May 15

🇺🇸 United States – Remote

💵 $115k - $130k / year

⏰ Full Time

🟠 Senior

🎁 Product Marketing

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AEM

WebsiteLinkedInAll Job Openings

201 - 500 employees

⚡ Energy

🌾 Agriculture

🏛️ Government

Energy • Agriculture • Government

AEM is a global leader in environmental insights and solutions, specializing in severe weather risk management, flood risk management, and wildfire risk management. The company provides advanced monitoring systems, sensors, and data collection technology to assist various industries in preparing for and responding to extreme weather events. AEM Elements™ 360 is their resilient platform that helps manage natural hazard risks efficiently. Their solutions serve a wide range of industries including agriculture, aviation, energy utilities, federal and national governments, and more, helping them safeguard communities, infrastructure, and entire industries from weather-related disruptions.

📋 Description

• Develop and maintain positioning and messaging frameworks across AEM's product portfolio, translating technical capabilities into buyer-relevant value propositions • Ensure positioning holds up in competitive sales cycles and reflects how buyers actually make decisions • Own competitive intelligence as an ongoing discipline, not a one-time project • Monitor competitor positioning, product developments, and go-to-market moves across the environmental monitoring industry • Synthesize findings into usable briefs and enable sales with current, credible differentiation • Build and maintain the sales enablement library: battle cards, one-pagers, solution briefs, pitch narratives, and objection-handling guides • Ensure field teams have current, on-message materials that reflect actual product positioning and competitive reality • Work closely with sales leadership to understand where the gaps are and close them • Plan and execute product and feature launches end to end, from internal readiness through external announcement • Coordinate across Product, Sales and Marketing to land launches with impact • Train and prepare sales and support teams ahead of new product introductions • Contribute to AEM's thought leadership presence through bylines, speaking abstracts, white papers, and campaign messaging • Help define the narrative that differentiates AEM in a competitive market • Provide messaging and copy support across web, campaigns, press releases, and partner communications • Serve as a positioning and content resource for the broader marketing team

🎯 Requirements

• Bachelor's degree required • MBA or equivalent experience a plus • 8 or more years of total experience, with at least 4 years in B2B product marketing, preferably at a company selling data, software, or technology products • Experience in the environmental monitoring, weather, geospatial, or adjacent data or technology sector is strongly preferred • Demonstrated ability to develop positioning frameworks, messaging hierarchies, and value propositions that hold up in competitive sales cycles • Strong analytical skills • Comfortable working with market data, win/loss analysis, and usage metrics to drive decisions • Proven track record of producing sales enablement materials that field teams actually use • Skilled communicator across formats: executive presentations, customer-facing copy, internal briefs, and long-form thought leadership • Practical, active fluency with AI tools applied to research, content development, competitive analysis, and workflow automation • Able to articulate where and why AI adds genuine leverage.

🏖️ Benefits

• Medical • Dental • Vision • Life Insurance • Short-Term & Long-Term Disability • 401k match of up to 3%