Senior Marketing Lead, Northern Europe – MEA

Job not on LinkedIn

🔥 0 minutes ago

🇬🇧 United Kingdom – Remote

💵 £122k - £152k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

🇬🇧 UK Skilled Worker Visa Sponsor

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Logo of Airbnb

Airbnb

5001 - 10000 employees

Founded 2007

👥 B2C

🛍️ eCommerce

💰 Post-IPO Equity on 2020-12

B2C • eCommerce • Hospitality

Airbnb is a global online marketplace that connects people looking for accommodation with hosts offering unique and diverse lodging options, often in residential properties. Users can book spaces ranging from one-bedroom apartments to entire homes and boutique hotels. Airbnb also offers experiences, allowing guests to book activities hosted by locals, providing an authentic travel experience.

📋 Description

• Develop 3-year growth plans for current and prospective users in each market; collaborate across functions to create an integrated roadmap, budgeting, and measurement plans that deliver on the strategy. • Partner with the Airbnb internal creative and third party agencies, ensuring optimal resourcing, timely briefings, contracts, payments and a deep understanding of the brand and business opportunities, challenges and plan. • In partnership with other marketing stakeholders, develop and deliver the EMEA marketing strategy, balancing alignment with global strategy and regional opportunities. • Be the relentless advocate for authentic local work to ensure all marketing activities feel local and personal; articulate market nuances for teams less familiar with the region. • End to end execution and monitoring across all global and local marketing campaign activity & scaling strategy.

🎯 Requirements

• 12+ years in a marketing role, preferably with experience at a fast paced startup or technology company • Experience working across UKI, Northern Europe & MEA and ideally the EMEA Region, with deep insights and understanding of the UK consumer • Creative and analytical thinker with proven ability to champion world class creative marketing programs that deliver results • An integrated marketing mindset with experience in amplifying campaigns across paid, owned and earned channels • Solid business acumen to understand key business and consumer levers that unlock growth • Experience managing agencies and large, multinational teams internally • Solid knowledge of finance and accounting; ability to manage budgets including forecasting, actualizing and accruing • Willingness to regularly travel internationally • Record of success in leading teams, measurement of ROI, and accountability for results • Resilience & ability to thrive in a fast-paced startup environment • Outstanding communication and presentation skills; able to articulate a vision, strategy and idea clearly and succinctly • The ability to work at both strategic and tactical levels • Appreciation for design and a passion for Airbnb.

🏖️ Benefits

• Health insurance • 401(k) matching • Flexible working hours • Paid time off • Employee Travel Credits

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