Regional Sales Manager – Citrix NHS & Public Sector

🔥 9 minutes ago

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Logo of Arrow Electronics

Arrow Electronics

10,000+ employees

Founded 1935

🔧 Hardware

🤝 B2B

Hardware • B2B

Arrow Electronics is a global technology distributor and solutions provider that supplies electronic components and enterprise computing products to manufacturers and businesses. It distributes semiconductors, connectors, passives and other electronic hardware, and provides design-chain and supply-chain services, logistics and value-added solutions (including IoT enablement and cloud/enterprise solutions) to OEMs, contract manufacturers and enterprises. Arrow operates primarily in business-to-business channels, focusing on component distribution and technical/enterprise services for electronics and industrial customers worldwide.

📋 Description

• Act as the primary point of contact for key strategic clients, fostering deep relationships and trust to ensure long-term business growth. • Proactively manage and grow existing accounts, identifying opportunities to expand the use of Citrix solutions. • Develop a thorough understanding of each client’s business objectives, needs, and technical challenges. • Collaborate closely with partners and clients to implement tailored strategies that leverage the full Citrix portfolio. • Ensure high levels of client satisfaction by consistently delivering value and providing proactive support throughout the client lifecycle. • Drive the adoption of Citrix solutions, ensuring clients fully realize the value of the products. • Work with clients to identify gaps in their IT capabilities and propose solutions that align with their long-term business goals. • Collaborate with technical teams and partners to deliver solution demonstrations, workshops, and proof-of-concepts (POCs) to showcase the capabilities Citrix solutions. • Provide leadership during implementation and deployment phases, ensuring a seamless integration of solutions into the client’s environment. • Meet and exceed new logo revenue, retention and growth sales targets by qualifying/converting leads, identifying upsell and cross-sell opportunities within your assigned accounts. • Conduct regular pipeline and activity reviews to assess opportunity progression, forecast accuracy, and overall performance for new‑logo accounts. • Lead the development and execution of strategic account plans, with a focus on driving portfolio expansion and securing renewals. • Identify risks to account health and work proactively to mitigate client churn, securing long-term partnerships. • Participate in quarterly business reviews (QBRs) with clients, providing insights on the performance of solutions and offering recommendations for optimization. • Work closely with internal teams, including sales engineering, customer success, and technical support, to ensure client needs are met. • Act as a client advocate within Arrow and Citrix, providing feedback to product management and development teams to drive product improvements. • Collaborate with marketing and sales leadership to develop targeted campaigns and initiatives that promote Citrix solutions.

🎯 Requirements

• Proven experience in sales account management, new business acquisition sales, business development, or sales within the technology sectors. • Strong understanding of Citrix solutions (or similar technologies) and their role in a comprehensive IT strategy. • Excellent relationship-building skills with the ability to establish trust with senior stakeholders (IT Directors, etc.). • Demonstrated ability to achieve and exceed revenue retention and growth targets. • Willingness to travel up to 60% of the time for client meetings and events • Ability to work independently, prioritize effectively, and manage territory-level responsibilities. • Fluency in English. • UK Based. • Experience with strategic sales initiatives and marketing collaborations.

🏖️ Benefits

• Competitive salary and performance-based bonuses. • Comprehensive benefits package including health insurance, pension contributions, and paid time off. • Company car or car allowance • 25 days of annual days • Opportunities for career advancement and professional development. • A dynamic, inclusive work environment with a focus on innovation and collaboration.

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