Sales Activation Manager

Job not on LinkedIn

🕒 2 days ago

🇺🇸 United States – Remote

⏰ Full Time

🟠 Senior

🔴 Lead

🤑 Sales

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Bitsight

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2013

Bitsight is a global cyber risk management leader transforming how organizations manage exposure, performance, and risk for themselves and their third parties. Companies rely on Bitsight to prioritize their cybersecurity investments, build greater trust within their ecosystem, and reduce their chances of financial loss. Built on over a decade of market-leading innovation, Bitsight’s integrated solutions deliver value across enterprise security performance, digital supply chains, cyber insurance and data analysis.

📋 Description

• Develop, create, and maintain sales collateral including presentations, decks, case studies, and proposal templates • Design and deliver sales training programs on product knowledge, selling methodologies, and competitive positioning • Create and manage sales playbooks, process documentation, and best practice guides • Provide ongoing coaching and support to sales teams on deal strategy and customer engagement • Build and maintain a centralized library of sales resources and content management system • Identify skills gaps and develop targeted coaching plans to improve sales effectiveness • Plan and execute go-to-market strategies for assigned regions, territories, or product lines • Develop and manage regional marketing campaigns supporting sales objectives and pipeline targets • Coordinate field events, customer meetings, and promotional activities that drive revenue • Manage territory-specific marketing materials and ensure brand consistency across channels • Identify market opportunities and develop localized activation strategies with sales teams • Oversee point-of-sale materials, promotional assets, and marketing collateral distribution • Analyze market trends, competitive landscape, and customer insights to inform activation strategies • Develop annual activation plans aligned with corporate revenue goals and sales forecasts • Create metrics and KPIs to measure campaign effectiveness and enablement ROI • Conduct win/loss analysis to identify enablement gaps and optimization opportunities • Collaborate with Product Marketing and Sales Leadership on messaging and positioning • Track and report on sales enablement initiatives, campaign performance, and business impact • Monitor adoption of tools, content, and training programs • Analyze sales performance data to identify trends and inform strategy adjustments • Prepare dashboards and reports for sales leadership • Gather sales team feedback and implement continuous improvements

🎯 Requirements

• Bachelor's degree in Marketing, Business, Communications, or related field • 10+ years of experience in sales support, sales enablement, field marketing, or account management • Proven track record developing and executing successful sales campaigns or enablement programs • Strong knowledge of sales processes, Salesforce, sales enablement platforms such as Highspot and Seismic, and B2B selling methodologies • Excellent project management skills and ability to manage multiple initiatives simultaneously • Outstanding written and verbal communication skills • AI-forward experience building agents and skills in various models • Ability to build strong relationships across sales and marketing teams • Data-driven mindset with ability to analyze metrics and draw actionable insights • B2B cybersecurity background preferred • Familiarity with Highspot, Seismic, Showpad, or similar platforms, or LMS platforms preferred • Experience with Salesforce, HubSpot, or Pipedrive preferred • Content creation or design experience preferred • Experience managing cross-functional teams preferred • Sales or customer-facing background preferred

🏖️ Benefits

• Best in class benefits • Inclusive company culture • Opportunity to fulfill professional goals and expand skills • Reasonable accommodations for qualified individuals with disabilities or sincerely held religious beliefs • Equal employment opportunity protections