Product Marketing Manager

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Logo of CAI Software, LLC

CAI Software, LLC

51 - 200 employees

🍽️ Food & Beverage

📦 Logistics

🏭 Manufacturing

Food & Beverage • Logistics • Manufacturing

CAI Software, LLC is a provider of production-oriented business management software for manufacturers, processors, distributors, and the graphic communications industry. The company delivers enterprise solutions including ERP, MES, WMS, EDI, inventory management, process automation, digital work instructions, and MIS to streamline operations, improve visibility, and optimize production and distribution workflows across industries such as seafood, food & beverage, aerospace, automotive, electronics, and printing. CAI supports deployment, implementation, and ongoing customer support for integrated, end-to-end software suites and enabling apps aimed at midmarket and enterprise customers.

📋 Description

• Develop and execute product positioning, messaging, and launch strategies for Productivity Suites and integrated workflow solutions • Create battle cards, presentations, and training materials for sales enablement • Analyze customer needs, competitive trends, and industry insights • Develop thought leadership content, including whitepapers, blogs, case studies, and demo videos • Collaborate with marketing to drive lead generation for MIS platforms and productivity solutions • Align marketing efforts with the print buyer’s journey from awareness to conversion • Collaborate with product management, sales, and channel teams • Develop co-marketing initiatives, promotional materials, and enablement programs for channel partners • Measure and analyze campaign effectiveness and make data-driven recommendations

🎯 Requirements

• 4+ years of experience in B2B product marketing, SaaS, or print industry technology • Bachelor’s degree in marketing, Business, Communications, or equivalent work experience • Knowledge of Print MIS, web-to-print, workflow automation, and AI-driven technology and productivity tools is a bonus • Strong storytelling skills to translate complex solutions into customer benefits • Experience with Salesforce, HubSpot, and Google Analytics • Excellent written and verbal communication skills • Self-starter with a results-oriented mindset • Ability to manage multiple projects in a fast-paced environment • Must be authorized to work in the United States

🏖️ Benefits

• Minimal travel as required • Opportunity to drive critical transformation initiatives • Direct exposure to senior leadership • Exposure across every function of the business

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