Marketing Lead

Job not on LinkedIn

🕒 May 18

🗽 New York – Remote

🗽 New York – Remote

⏰ Full Time

🟠 Senior

🎡 Marketing

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decircle

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2019

📣 Marketing

📦 Logistics

💼 Consulting

Marketing • Logistics • Consulting

Decircle is a talent partner specializing in staffing and recruiting for decentralized organizations and projects related to Web3. As a boutique recruitment agency, Decircle focuses on identifying and attracting talent in the blockchain and Web3 sectors, fostering connections within the community of decentralization enthusiasts and guiding them in finding their roles in the evolving decentralized landscape.

📋 Description

• Own positioning and messaging for the TITLES platform, tools, and artist models across all touchpoints (website, product, press, community) under a cohesive narrative. • Define who TITLES is for, why now, and the cultural shift it represents. • Develop and lead go-to-market strategies for new features, artist models, collaborations, and seasonal campaigns. • Explore, test, and scale new distribution channels to reach and retain creative communities. • Set creative briefs for campaigns and ensure execution aligns with TITLES’ high aesthetic and brand standards. • Establish shared rituals and workflows across product, engineering, community, and partnerships to align around user needs and market opportunities. • Recruit, manage, and grow a brand and product marketing team as the company scales.

🎯 Requirements

• Deep understanding of building products for artists, creatives, and creative communities. • Proven track record identifying and cultivating cultural moments, partnerships, or narratives that elevate internet-native brands. • Strong ability to understand user sentiment using both qualitative insight and data-driven analysis. • Hands-on mindset with a willingness to execute strategies with high quality and attention to detail. • High level of empathy, strong customer-centric thinking, and the ability to anticipate user and market needs. • Comfortable operating in ambiguity and collaborating closely with leadership and cross-functional teams.

🏖️ Benefits

• Competitive compensation with equity • Medical, dental, and vision insurance. • Flexible time off. • Equipment and tools needed to succeed.