Senior Director, Commercial and Marketing Technology Platforms

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Fortrea

10,000+ employees

🧬 Biotechnology

💊 Pharmaceuticals

⚕️ Healthcare Insurance

Biotechnology • Pharmaceuticals • Healthcare Insurance

Fortrea is a global clinical research organization (CRO) specializing in providing comprehensive clinical development services to biopharma and MedTech companies. With over 30 years of experience, Fortrea offers a range of services including clinical pharmacology, phase I-IV study management, regulatory strategy, market access, and more. They focus on advancing healthcare innovation by integrating data and scientific expertise to deliver tailored solutions that enable faster decision-making and improve patient outcomes, especially in the realm of cell and gene therapy programs, as well as various therapeutic areas like oncology, cardiovascular, and infectious diseases.

📋 Description

• Support the VP of Enterprise, Commercial, Quality Strategy and Technology Platforms in defining the strategy, vision, and multi-year roadmap for commercial and marketing technology platforms • Develop and maintain strong strategic relationships with Commercial and Marketing business leaders, serving as the primary IT liaison for platform needs and priorities • Lead the end-to-end lifecycle management of commercial and marketing technology platforms, including CRM, marketing automation, proposal management, and digital engagement tools • Drive consistent adoption of product management methodologies and agile ways of working across the commercial technology product teams • Oversee demand management and capacity planning for commercial platform projects and product teams, ensuring alignment with business priorities and technical requirements • Develop, manage, and monitor annual budgets for commercial technology platform projects and operations, driving fiscal discipline through regular budget versus actual analysis and recommending corrective actions where needed • Oversee vendor relationships for commercial technology platforms, including contract negotiation, service level agreement (SLA) compliance, and ongoing performance monitoring • Lead platform integration efforts to ensure seamless data flow between commercial systems (e.g., CRM, marketing platforms) and enterprise data environments • Champion data quality, governance, and analytics capabilities within commercial and marketing platforms to support business intelligence and strategic decision-making • Drive continuous improvement initiatives to optimize commercial and marketing processes through technology, including automation and digital-first approaches • Lead, develop, and inspire a high-performing organization of technology professionals, establishing a culture of accountability, continuous learning, innovation, and business partnership. • Drive talent development, leadership coaching, succession planning, performance management, and employee engagement initiatives that strengthen organizational capability and support long-term business objectives. • Stay current on emerging commercial and marketing technology trends, evaluating new tools and capabilities that could advance Fortrea’s competitive positioning and operational effectiveness. • Provide strategic and operational leadership for managers, product leaders, technology professionals, and cross-functional teams supporting Fortrea's commercial and marketing technology platforms. • Establish clear performance expectations, development objectives, accountability measures, and success metrics aligned with organizational priorities and business outcomes. • Lead workforce planning, organizational design, and resource strategy activities to ensure the organization maintains the capabilities, capacity, and expertise required to support current and future business needs.

🎯 Requirements

• Bachelor’s degree in Information Technology, Computer Science, Business, or a related field required • Extensive experience in IT management, experience in a strategic leadership role overseeing commercial or enterprise technology platforms • Demonstrated experience managing CRM platforms (e.g., Salesforce, Microsoft Dynamics) and marketing technology ecosystems (e.g., marketing automation, digital content management, analytics) • Proven ability to develop and execute technology strategies aligned with commercial and marketing business objectives, especially within a product-centric environment • Demonstrated experience in budgeting, financial forecasting, variance analysis, and vendor management for enterprise technology platforms • Strong understanding of commercial business processes, including business development, proposal management, customer relationship management, and marketing operations

🏖️ Benefits

• Competitive salary • Flexible working hours • Professional development budget • Home office setup allowance • Global team events

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