Senior Business Development Manager – White Label

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October 14

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fruitcore robotics

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Hardware • SaaS • B2B

fruitcore robotics is a German developer and manufacturer of industrial robotic systems and automation solutions centered on the HORST line of 6-axis robots, turnkey automation modules, and a robot operating system (horstOS). The company provides hardware (robots and peripherals), control and simulation software, services (installation, maintenance, training, Robot-as-a-Service) and industry-specific solutions for machine tending, pick & place, quality inspection, dispensing, and assembly across sectors like automotive, medtech, electronics, logistics and education. Its offering focuses on fast deployment, low maintenance drives, IIoT-enabled support and modular, preconfigured automation kits to simplify industrial automation for B2B customers.

51 - 200 employees

Founded 2017

🔧 Hardware

☁️ SaaS

🤝 B2B

📋 Description

• Responsible for establishing and developing partnerships with OEMs and distribution partners • Identifying new business opportunities and securing strategic partners • Managing the complete acquisition and account management process from initial contact through contract signing • Collaborating with product management, engineering, and marketing to optimally position solutions • Developing and implementing a growth strategy for the European white-label market • Identifying and acquiring partners in new customer segments • Analyzing market and competitive trends

🎯 Requirements

• Several years of business development experience in a technical industry • Proven track record in identifying, acquiring, and developing B2B customers • Solid expertise in managing sales processes with a focus on conversion and customer retention • Experience in building relationships with customers lacking an automation background and integrating automation solutions • Analytical and strategic thinking combined with a hands-on mentality • Excellent communication and negotiation skills • Excellent written and spoken English; German is a plus

🏖️ Benefits

• 30 days of annual leave • Company car • Full equipment (e.g., laptop, phone) and company pension plan • Sales-specific training and coaching • Flexible working hours • Regular team events and sales workshops