Physician Liaison

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🕒 June 25

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Inception Fertility

1001 - 5000 employees

Founded 2014

🏥 Healthcare

👥 B2C

🧬 Biotechnology

💰 $15k Grant - Inception Fertility on 2024-06

Healthcare • B2C • Biotechnology

Inception Fertility is a tech-enabled network of fertility clinics and reproductive service providers focused on patient-centered family-building care. The company operates a family of brands that deliver comprehensive services across fertility financing, clinical treatment (including IVF), donor egg and sperm matching, and cryopreservation of embryos and tissue, and emphasizes evidence-based medicine, proprietary technology to improve patient experience and outcomes, and nationwide access to care.

📋 Description

• The Physician Liaison is responsible for building physician (OBGYN) referral relationships in the surrounding areas of the designated practices. • Collaborating and implementing operations initiatives designed to enhance profile and reputation of the practice in the community. • Identify referral sources and maintain and grow physician referrals through on-site visits to (OB/GYN) referring office, networking events, trade shows, community functions and patient education/outreach events that align with current strategies of the practice. • Continually share feedback from the market to initiate, in conjunction with the appropriate managers, operations-based changes in our services to better serve our referring offices. • Build strong partnerships with referring and non-referring offices. • Point of contact for ordering of marketing materials for the clinics and the field. • Identify and monitor competitor activities and efforts within the area. • Support established metrics and measures of success for all local referral efforts. • Develop and implement regular strategic plans to increase referrals. • Keep a pulse on the clinics new consults scheduled every week, no show rate and trends. • Identify referral patterns and create strategic plans to respond to trends. • Daily document visits in the CRM. • Have a solid understanding of the infertility journey demonstrating expertise. • Can articulate the many points of difference we have as it relates to the patient experience. • Contribute to team effort by maintaining an excellent rapport and working relationship between patient services, other departments within practice and the Prelude Network. • Assist with execution of special events e.g. Annual Fertility Symposium (virtual or hybrid event) or appearances at conferences and other sales/marketing opportunities. • Assist marketing department with support at DTC events, social media content, etc. as requested. • Point of contact in relationships with outside marketing agencies and/or vendors. • Point of contact in relationships with local community groups (eg. GOGS, Men Having Babies, various women’s societies, etc.). • Leads all aspects of patient-focused community events.

🎯 Requirements

• Bachelor’s degree or higher in marketing or related field • Minimum of five (5) years’ experience working with physicians/providers, medical practice office staff, or other medical specialties • Previous experience in the fertility industry and/or interfacing with OB/GYNs preferred • Outgoing personality with superior oral and written communication skills • Self-starter who works independently and as a member of a team, taking initiative and meeting objectives.

🏖️ Benefits

• Comprehensive Health Coverage: Medical, dental, and vision plans for our full-time employees, along with complimentary basic life insurance, Employee Assistance Program, and long-term disability insurance. • FREE or low-cost employee-only healthcare coverage option is also available. • Family Building Support: Take advantage of our comprehensive fertility benefits, adoption assistance, and surrogacy support to help grow your family. • Paid Parental Leave: Generous maternity, paternity, and partner leave so you can focus on what matters most. • Plenty of Paid Time Off: Start with 18 days of PTO annually and enjoy 11 paid holidays, including one floating holiday to use as you choose! • Retirement Ready: Invest in your future with our 401(k) plan, featuring a competitive company match and full vesting after just 2 years. • Lifestyle Spending Account: Access a company-funded account to reimburse expenses that boost your physical, financial, and emotional well-being. • Health Savings Account (HSA): If eligible, enjoy regular employer contributions to your HSA with every paycheck. • Rewards for Connections: Earn extra money with our Employee Referral Program —your network is invaluable! • Growth Opportunities: We support your career with continuing education reimbursement and dedicated time off for professional development. • Premium Calm Health Subscription: Enjoy a free premium Calm Health app subscription to support your mental wellness. • Emotional & Work-Life Support: Through our Employee Assistance Program (EAP) with SupportLinc, you'll have access to emotional well-being and work-life resources whenever you need them. • Extra Peace of Mind: Explore additional coverage options including Accident, Critical Illness, Hospital Indemnity, and Pet Insurance, to suit your needs.

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