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Director of Product Marketing

Job not on LinkedIn

🔥 0 minutes ago

🌐 United Kingdom, Sweden – Remote

infoinfo

⏰ Full Time

🔴 Lead

🎁 Product Marketing

Where this job comes from

Posted on Net Insight's careers page, not through a job board

First seen by Remote Rocketship 0 minutes ago

Logo of Net Insight

Net Insight

201 - 500 employees

Founded 1997

📡 Telecommunications

📱 Media

🏢 Enterprise

Telecommunications • Media • Enterprise

Net Insight is a global technology company that specializes in media networking and synchronization solutions. With over 25 years of experience, Net Insight provides high-performance video transport and media cloud technology to content providers including broadcasters, production companies, and service providers. The company's Emmy® Award-winning Nimbra technology is trusted by leading content owners across more than 70 countries to ensure reliable media delivery over IP networks and the cloud. Net Insight is dedicated to innovation, providing flexible and robust solutions for live events in sports, news, and entertainment. Their focus on open media transport solutions helps global media companies offer seamless experiences to their viewers.

📋 Description

• Define and drive the product marketing strategy for the media technology portfolio • Develop positioning, messaging and value propositions for customer segments and use cases • Lead go-to-market planning and commercial readiness for new products, services and major launches • Translate complex technical capabilities into customer benefits and commercial stories • Develop sales enablement content, including pitch decks, solution briefs, battlecards, case studies and customer presentations • Build market, customer and competitive insight to support commercial and product decisions • Partner with Product Management, Sales, Commercial, Marketing, Operations and technical teams • Support strategic customer engagements, industry events, webinars, analyst briefings and thought-leadership activities • Report to the Chief Marketing Officer as part of the MarCom team

🎯 Requirements

• 5-10 years of proven experience in product marketing, solutions marketing, product management or commercial strategy within media technology, broadcast, telecommunications, cloud or another complex B2B technology environment • Strong knowledge of live sports production, broadcast workflows, contribution and distribution, media services or IP/cloud-based media workflows • Experience developing and executing go-to-market strategies for complex technology products or services • Ability to turn technical concepts into clear value propositions and engaging customer stories • Strong communication, presentation and storytelling skills • Commercial understanding of pricing, packaging and service models • Ability to work effectively across Product, Sales, Marketing and technical teams • Curiosity about emerging technologies and experience using AI and digital tools to improve efficiency and ways of working

🏖️ Benefits

• Permanent, full-time position • Opportunity to influence market presence and future growth • Opportunity to work closely with customers and technology • Dynamic and positive workplace where everyone is valued, engaged and empowered to make an impact

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