Product Marketing Manager

🔥 5 minutes ago

🇬🇧 United Kingdom – Remote

⏰ Full Time

🟠 Senior

🔴 Lead

🎁 Product Marketing

👻 Ghost score 12%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Oversee (formerly FairFly)

WebsiteLinkedInAll Job Openings

11 - 50 employees

✈️ Travel

📦 Logistics

🤖 Artificial Intelligence

Travel • Logistics • Artificial Intelligence

Oversee is a company that specializes in travel spend optimization, providing comprehensive solutions for travel management companies, travel agencies, and online travel agencies. Its platform utilizes AI-driven tools to optimize travel policies, assure air and hotel prices, and transform fare and rate fluctuations into client savings. Oversee partners with businesses to ensure compliance, maximize travel budgets, and unlock growth opportunities without compromising service quality. Their technology aids in real-time sourcing optimization and contract auditing, ensuring significant discount savings and error reduction. The company is committed to elevating travel programs with data-driven insights and actionable supplier performance metrics, enhancing traveler experiences while maintaining cost-effectiveness.

📋 Description

• Own product marketing at Oversee, identifying additional buyers for existing products through market research and sharper ICP definition • Shape go-to-market strategy using evidence of product-market fit • Own positioning, persona and segment messaging, competitive and win/loss insights, and product language across marketing and product surfaces • Refine and build the positioning and messaging framework • Own ICP, persona, and segment messaging across corporate, leisure, and partnerships • Maintain consistent product messaging across all markets and verticals • Run competitive tracking across reshop and agentic AI for travel operations, corporate, and leisure • Run an ongoing win/loss research programme • Conduct buyer research and produce market research with recommendations on segment fit • Write product pages, one-pagers, launch materials, product-led blog content, and technical explainers • Write and edit campaign copy with Growth Marketing • Maintain content cadence and strategy • Onboard new sales representatives on positioning and keep the existing team current • Regularly join sales calls and identify what is working • Build and run a repeatable, tiered launch process end to end • Coordinate cross-functionally to deliver unified launches • Measure launches and conduct post-launch retrospectives • Report to the Marketing Director and work directly with product, sales, and the executive team

🎯 Requirements

• 7+ years in product marketing, in B2B SaaS, travel technology, or a comparable technical B2B environment • Track record of owning positioning and messaging end to end, including the research behind it • Strong writing ability for product pages, battlecards, launch material, and technical explainers • Daily use of AI tools as part of work; this is a must-have • Comfortable in a category-creation motion without an established playbook • Experience working directly with sales, including sitting on calls, building sales materials, and closing the loop on what works • Ability to make a technical product's value legible to a commercial buyer • Self-directed ability to sequence and deliver work independently • Native English speaker • Based in the UK • Experience marketing to travel agencies, TMCs, OTAs, or tour operators is a strong plus • Experience marketing AI or agentic products is a strong plus

🏖️ Benefits

• Equal opportunity employment policy without regard to race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or expression, or veteran status