Senior Campaign Operations Associate

🔥 0 minutes ago

🇬🇧 United Kingdom – Remote

⏰ Full Time

🟠 Senior

⚙️ Operations

🇬🇧 UK Skilled Worker Visa Sponsor

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Logo of Kainos

Kainos

1001 - 5000 employees

💰 Venture Round on 1986-04

At Kainos we use technology to solve real problems for our customers, overcome big challenges for businesses, and make people’s lives easier.

📋 Description

• You will be the hands-on builder behind our campaign engine — translating campaign briefs into well-built, well-measured Marketo programmes that launch on time, on brief and on budget. • You will be part of the Marketing Operations team that acts as the operational backbone for the BU Marketing Team, working closely with the Campaign Operations Consultant to deliver always-on campaign execution across Marketo, MS Dynamics and Demandbase. • You will support the Campaign Operations Consultant on day-to-day campaign delivery, deputise for them on BAU activity where needed, and act as a go-to point for other marketers across Workday Product on campaign build standards, reporting and best practice. • You will own campaign QA, ensuring every campaign is tested, deliverable, on-brand and behaves as briefed before it goes live. • You will design and build Marketo smart campaigns, engagement programmes and operational flows that scale repeatable campaign patterns (welcome journeys, nurture streams, re-engagement, event follow-up, lead routing). • You will continually look for opportunities to templatise and automate repeat work so the team can move faster without sacrificing quality. • You will be the team's champion for campaign hygiene: UTM tagging, campaign naming conventions, folder structures, program/channel mapping in CRM, list and segmentation hygiene, and lead source attribution. • You will support campaign reporting in Marketo for live campaigns — campaign member status, lead flow, conversion rates, channel performance and pacing against target.

🎯 Requirements

• Solid experience in marketing operations or digital marketing, with hands-on campaign build experience in a marketing automation platform • Demonstrable experience building Marketo programmes, smart campaigns, landing pages, forms and nurture flows • Strong attention to detail and a track record of high build quality, QA discipline and "right-first-time" delivery • Good working knowledge of CRM (ideally MS Dynamics) • Relevant marketing qualifications (e.g. CIM) or equivalent experience • Strong communication (written and verbal) and interpersonal skills, with the ability to coach peers on best practice.

🏖️ Benefits

• Health insurance • Professional development opportunities

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