SEO, GEO Strategy Account Manager

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🕒 May 20

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TADERA

WebsiteLinkedInAll Job Openings

51 - 200 employees

TADERA provides software and integrated technology that improves the safety and fiscal position of airports. The company serves the Federal Aviation Administration, state aeronautics departments, and over 100 individual airports worldwide.

📋 Description

• Manage the end-to-end SEO & GEO strategy for your client set, working closely with Technical, Content and DPR to achieve this, and with support from the Strategy AD • Coordinate campaign teams across Technical, Content and DPR departments, ensuring that all activity is justified, in-line with your strategy and will ultimately deliver ROI to our clients • Use robust, data driven analysis to determine the SEO & GEO solution which will deliver optimal performance for your client set • Work with your AD to align organic strategy with the overall client goals and keep the Strategy AD updated on important campaign developments • Analyse sites and data-sources such as Search Console & Google Analytics to identify site issues and opportunities for improvement • Utilise proprietary AI technology to streamline tasks and suggest ideas for efficient delivery across the team • Plan all tasks effectively to ensure they’re delivered within a timely manner and that we’re operating with agreed commercials, burn rates and SLAs • Work within QA processes to ensure high-quality delivery your allocated clients, alignment to best practice, while helping to create a branded and consistent experience for all clients • Lead on reporting and insights for your clients – ensuring there are regular updates both in terms of performance impact and progress against the strategic roadmap • Act as the day-to-day contact for clients, ensuring you build strong relationships with clients and are the first point of contact for communication • Coordinate meeting preparation and content and lead on client meetings as appropriate • Line manage, mentor and develop a small number of executives as necessary based on team size – including regular feedback meetings, clear personal development plans and timely appraisals • QA work delivered by AEs and content writers under your remit, providing actionable feedback to aid development and secure results for clients • Make recommendations for improvements to processes and procedures, ensuring continuous development of the organic offering • Work with the client service team to identify client growth opportunities, for upsells or additional SEO/GEO activity across emerging channels • Ability to report back both internally and externally on client progress, as well as keeping abreast of digital development opportunities for clients across all areas of the market • Support with insights and research as necessary in the preparation of new business pitches • Manage our invoicing and time delivery systems; ensuring that time allocated to each campaign is fulfilled, auditable and billed correctly • Work with your line manager to ensure you have a clear understanding of profitability for clients

🎯 Requirements

• Agency experience in a strategy centric SEO & GEO role • Previous experience with client facing responsibilities and building strong relationships • Management experience desirable but not essential • Good storytelling and presentation capability, with the ability to communicate confidently and interpret performance marketing to clients and manage client expectations • Passion for, and a solid understanding of, all aspects of SEO & GEO and ideally digital more broadly • Organised, self-starter with excellent attention to detail • Strong project management skills, with ability to manage multiple deadlines and stakeholders • Good knowledge of key SEO & GEO tools (Google Analytics, SEMRush, Accuranker, etc.)

🏖️ Benefits

• Equal opportunity employer • Committed to offering equal opportunities to all potential employees • Zero tolerance for discrimination