Product Marketing Manager

🕒 October 22

🇺🇸 United States – Remote

💵 $82k - $112k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 1%

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North

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

💼 Consulting

🏥 Healthcare

📦 Logistics

Consulting • Healthcare • Logistics

North is a comprehensive payment solutions provider. Specializing in point of sale systems, payment processing, and merchant services, North offers a wide array of products to streamline business operations both online and offline. Their services include secure mobile payments, ecommerce gateways, POS solutions, and back-office tools such as invoicing, reporting, inventory management, and customer loyalty programs. North supports diverse industries, including retail, restaurants, healthcare, gaming, and more, with robust solutions tailored to specific business needs. They offer scalable options for enterprises and franchises and provide APIs for developers to create integrated payment solutions. Committed to security, North ensures all transactions are PCI DSS-validated with advanced encryption and tokenization.

📋 Description

• Develop and refine customer-centric product messaging, positioning, and value propositions tailored to merchant needs and buyer journeys • Conduct continuous market and competitive intelligence to track industry trends and uncover product positioning opportunities • Lead end-to-end go-to-market execution and pilot programs • Define target personas and gather qualitative and quantitative feedback to inform feature improvements before launch • Collect, synthesize, and prioritize feedback and requests from merchants, sales partners, and internal organizations using AI prompting techniques • Manage multi-channel product marketing activities and launch collateral, including app store assets, email campaigns, blog posts, social media, demo scripts, FAQs, and videos • Partner with Sales to create sales enablement tools such as pitch decks, one-pagers, and sell sheets • Partner with cross-functional teams to build and maintain support and training materials, including knowledge base articles • Champion the merchant and customer perspective to ensure a stable, secure, and seamless payment processing experience • Collaborate with Product Management, UX/UI, Engineering, Customer Service & Tech Support, Sales, and other internal teams throughout discovery, delivery, and go-to-market

🎯 Requirements

• BA/BS in Marketing, Business, Communications, or a related field (or equivalent practical experience) • 5+ years experience in Product Marketing, preferably within financial services, fintech, payments, SaaS, or tech-enabled B2B environments • Hands-on experience leveraging generative AI tools (e.g., ChatGPT, Claude, Jasper, Gemini, CoPilot, Perplexity) • Proven track record of successfully launching products and executing GTM campaigns in complex, matrixed environments • Creative product thinker who connects daily marketing execution back to business goals and product strategy • Exceptional communication skills to translate complex technical payment capabilities into clear, benefit-driven narratives • Ability to navigate matrixed organizations, positively influence stakeholders, and align multi-departmental teams • Deep understanding of payment ecosystems, merchant services, APIs, and payment infrastructure workflows • Working knowledge of agile marketing processes, automation, and AI prompting • Ability to stay ahead of evolving fintech and AI developments • Must be legally eligible to work in the US; no sponsorship is available

🏖️ Benefits

• Medical, Dental, & Vision Coverage • Flexible Paid Time Off • 401(k) + Match • Mental Health Support & Well-Being Program • Paid Maternity & Paternity Leave • Education Assistance • Company-funded Lifestyle Spending Account • 5% annual bonus

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