Director, Marketing – EMEA

🔥 17 hours ago

🇬🇧 United Kingdom – Remote

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

👻 Ghost score 10%

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Logo of Pacvue

Pacvue

501 - 1000 employees

💼 Consulting

📣 Marketing

📦 Logistics

Consulting • Marketing • Logistics

Pacvue is a commerce acceleration platform that helps businesses optimize their online retail strategies across over 90 marketplaces. It offers a suite of advertising, sales, analytics, and intelligence solutions designed to elevate business performance. Pacvue's platform includes tools for digital shelf optimization, advertising automation, reporting, ecommerce sales management, and retail media management. With AI-powered recommendations, it enables companies to manage variables like pricing, promotion, and ad strategy effectively. Pacvue serves brands and agencies by providing insights for advertising, centralized data management, and campaign automation to drive market share and sales growth. Major brands like Duracell, Bissell, and Nestlé Purina leverage Pacvue's platform to boost their advertising performance on platforms such as Amazon and Walmart, achieving significant increases in sales and return on ad spend. The company empowers its clients with real-time insights, dynamic reporting, and strategic automation to streamline advertising campaigns and optimize bid strategies efficiently. It focuses on delivering comprehensive retail media incrementality and commerce management tools integrated into a single solution.

📋 Description

• Own the EMEA marketing function end-to-end and report to the GM of EMEA • Set and own EMEA marketing strategy and methodology • Contribute to how the global marketing function evaluates and refines its approach across regions • Lead and manage a high-performing marketing team, set performance expectations, and foster talent development • Oversee integrated marketing campaigns across digital, content, and traditional channels • Collaborate on regional execution of global campaigns • Shape regional marketing priorities and influence global strategy for EMEA and other regions • Localize messaging, positioning, product strategies, demand-generation campaigns, and strategies for key EMEA markets • Ensure regional market fit and sales alignment • Coordinate EMEA representation and participation in global events and tailor event strategies for regional relevance • Drive lead generation and pipeline development with regional sales teams • Measure campaign performance and ROI through data analytics • Provide regular reporting to leadership on regional performance health • Reconcile competing priorities across sales, product, corporate leadership, and global functional heads as the senior voice for EMEA

🎯 Requirements

• 12+ years of marketing experience, including senior leadership responsibility across regional or global functions • Proven experience leading marketing teams and managing regional/global marketing functions • Strong expertise in B2B marketing; experience in SaaS, technology, or professional services preferred • Demonstrated success developing and executing integrated marketing strategies • Strong analytical skills with ability to interpret data and drive insights • Proficiency with marketing automation platforms, CRM systems, and analytics tools • Experience working in matrix organizations and collaborating across functions • Ability to work effectively in a fast-paced, results-driven environment • Ability to challenge the “status-quo” and test new, bold ideas • Ideal candidate based in London • Willingness and ability to travel across Europe for additional client engagements as needed

🏖️ Benefits

• Inclusive global community • Diverse workforce and equal-opportunity consideration

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