
51 - 200 employees
Founded 2018
đ€ Artificial Intelligence
đŁ Marketing
đ€ B2B
đ° $2.8M Seed Round - Pencil on 2020-04
Artificial Intelligence âą Marketing âą B2B
Pencil is an AI-driven creative platform for marketers and brands. It uses generative artificial intelligence to produce ad creative (images and video) and concept variations designed for performance marketing and e-commerce advertisers, helping teams scale creative production and test many ad variants quickly. Pencil is positioned as a B2B tool for marketing teams and agencies.
đ„ 16 minutes ago
Where this job comes from
Posted on Pencil's careers page, not through a job board
First seen by Remote Rocketship 16 minutes ago

51 - 200 employees
Founded 2018
đ€ Artificial Intelligence
đŁ Marketing
đ€ B2B
đ° $2.8M Seed Round - Pencil on 2020-04
Artificial Intelligence âą Marketing âą B2B
Pencil is an AI-driven creative platform for marketers and brands. It uses generative artificial intelligence to produce ad creative (images and video) and concept variations designed for performance marketing and e-commerce advertisers, helping teams scale creative production and test many ad variants quickly. Pencil is positioned as a B2B tool for marketing teams and agencies.
âą Bring product design and UX into a single team with one quality bar âą Establish design culture, critique, rituals, and shared ambition âą Partner with product and engineering to ship features on time and on-system âą Improve design speed, turnaround times, and planning through AI tools and the design system âą Review, improve, and implement Pencilâs design system across the product âą Establish design-system tokens in code and a component library for engineering âą Define guidelines for AI-generated UI to remain on-system âą Define interaction models for briefing, running, supervising, reviewing, and approving agent work âą Design for enterprise governance, control, trust, practitioner speed, and creative range âą Establish design-review processes and collaboration rituals across design, product, and engineering âą Define team structure, levels, career paths, and hiring âą Collaborate with Marketing Design to align product and brand âą Bring design into discovery and research and conduct post-launch reviews âą Hire and lead design engineers âą Build accessibility into the design system âą In the first 90 days, meet designers, learn the product and customers, review the system, ship a shared pattern, and agree review and contribution models âą By month 6, standardize key user flows and establish team structure, levels, and rituals âą By month 12, make on-system shipping the default and reduce duplicated components
âą 10+ years in product design, with 5+ years leading teams of designers, including other leads âą Experience building a design culture âą Creative ambition beyond the functional brief âą Experience taking an existing design system and achieving adoption in a fast-moving B2B product âą Experience with complex enterprise software, including workflows, permissions, review and approval, and dense data âą Daily use of AI tools and understanding of coding agents in design workflows âą Knowledge of design-system tokens, component APIs, and front-end constraints âą Strong hands-on product design craft âą Experience leading organizational change âą Experience designing AI or agent products, creative or marketing tools, or leading teams across time zones is helpful
âą 25 days PTO plus public holidays, although we operate a Flexible Time Off scheme âą Health insurance / private medical cover âą Monthly stipend towards wellness, fitness, and learning and development âą Remote: work from anywhere in your home country âą Enhanced parental leave policies, whether you become a parent through birth, adoption or surrogacy âą Access to our Pencil office in The Shard, London for UK employees âą Flexible working hours
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