Account Director

🕒 February 16

🏢🏡 London – Hybrid

⏰ Full Time

🔴 Lead

🧑‍💼 Account Executive

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Right Formula

WebsiteLinkedInAll Job Openings

51 - 200 employees

Right Formula is an award-winning global sports and entertainment consultancy that handles all aspects of sports sponsorship to ensure that chosen partnerships deliver against their desired objectives. The agency was founded in 2009 on the principle of being indispensable to our clients by employing some of the best industry talent. From Kia Motors, Pirelli, Genpact and SAP through to Logitech, Loch Lomond Whiskies, URC and Technics, Right Formula works closely with global Brands and Rights Holders to create and activate truly strategic partnerships that deliver impactful results.

📋 Description

• Build trusted senior-level client relationships by acting as a proactive partner who anticipates needs and identifies new ways to drive measurable growth. • Translate business objectives into clear strategies and actionable programs that accelerate client performance. • Continuously uncover opportunities to unlock value and strengthen the agency’s impact across the client’s portfolio. • Lead the development of integrated sports marketing strategies that not only engage audiences but also deliver tangible business outcomes. • Ensure all programs are anchored in KPIs and insights, turning data into actionable growth opportunities. • Drive account profitability by delivering programs that maximize client value - executed efficiently, on time, and within budget - so resources can be reinvested into growth initiatives. • Champion innovation, bringing forward new ideas and approaches that help clients stay ahead of industry shifts. • Inspire and lead teams to deliver their best work, ensuring outputs consistently elevate client growth and brand impact. • Mentor and develop team members to strengthen both agency capability and client delivery. • Create a collaborative, high-performance environment where strategic and creative talent is harnessed to deliver measurable results for clients. • Contribute to agency growth by spotting organic expansion opportunities and leading strategic proposals that deliver client value. • Partner with leadership to win new business, leveraging expertise to shape winning narratives and growth strategies. • Represent the agency as a senior voice in sports marketing, ensuring clients benefit from cutting-edge insights, trends, and best practices. • Champion efficiency and excellence across accounts, creating replicable models that scale client impact.

🎯 Requirements

• 8+ years’ experience in sports marketing, sponsorship, brand partnerships, or related fields. Prior experience in Formula 1 is essential. • Proven track record of leading major client accounts and delivering measurable business impact. • Strong understanding of the global sports ecosystem, including rights holders, sponsorship models, and fan engagement strategies. • Excellent communicator with the ability to influence and build trust at senior levels. • Commercially minded, with experience managing budgets, scopes, and profitability. • A natural leader who thrives in fast-paced environments and inspires teams to deliver their best work. • Creative & passionate about sponsorship, brand experience and hospitality delivery. • Demonstrated ability to lead strategic planning, client development, and account growth initiatives. • Adept at delivering projects to, at times, tight & challenging deadlines. • Ability to problem-solve independently and in groups. • Interest in trends, learning new skills and developing creative ideas. • Willingness to work flexible work hours, including weekends, while planning for and balancing with deserved time away.

🏖️ Benefits

• Hybrid working • Flexible hours with core working hours between 10am – 4pm • Discretionary bonus scheme • Gym & Retail Discounts • Enhanced Employer Pension contribution • Mental Wellbeing Day & Volunteer Day in addition to annual leave • Sabbatical Leave in conjunction with long-service • Employee Assistance Programme • After successfully passing probation: • Private Healthcare • £500 per annum individual training budget • Cycle to work scheme • Payroll giving • Season Ticket Loan • Work From Anywhere Allowance