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Web Optimization Manager

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đŸ”„ 4 minutes ago

đŸ‡ȘđŸ‡ș Europe – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

👔 Manager

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Logo of Royal Communications Consultants

Royal Communications Consultants

51 - 200 employees

Founded 2003

RCC is a full service IT firm which provides solutions for the development and support of IT infrastructure. We serve a broad range of clients, from large complex enterprises to small and mid-sized companies. RCC is committed to developing IT solutions which enable our clients to achieve their business goals. With over two decades of IT experience, RCC has the skill-set to support all of your IT needs.

📋 Description

‱ Identify friction points in the user journey through behavioral data analysis and deliver strategic, high-impact recommendations that enhance usability, engagement, and conversion. ‱ Apply a critical lens to data by questioning assumptions, investigating underlying user behaviors, and continuously refining hypotheses to uncover deeper user insights and inform optimization priorities. ‱ Develop and prioritize testable hypotheses grounded in both quantitative and qualitative insights to drive iterative improvements in site performance and user flow. ‱ Own the development and execution of a robust testing roadmap, including A/B and multivariate tests, collaborating with Product, UX, and Marketing Operations to implement. ‱ Leverage Heap and Power BI to monitor user behavior and site performance, delivering data-driven insights that inform optimization strategies and align with core KPIs. ‱ Partner closely with data analysts to validate findings and ensure optimization decisions are backed by statistically significant results and business impact. ‱ Synthesize complex data into compelling narratives that clearly communicate optimization outcomes to cross-functional stakeholders. ‱ Collaborate with UX and content strategy teams to recommend and implement changes that improve clarity, usability, and the overall site experience across key journeys. ‱ Maintain and continually refine a backlog of optimization opportunities informed by user behavior, research, industry benchmarks, and business objectives. ‱ Align stakeholders around testing priorities and site experience goals, facilitating shared understanding of trade-offs, dependencies, and expected outcomes.

🎯 Requirements

‱ 4+ years of experience in website optimization, digital experience, CRO, or a similar role. ‱ Deep experience working with web analytics platforms (e.g., Heap, Adobe Analytics, Google Analytics). ‱ Proficient in A/B and multivariate testing tools such as Dynamic Yield, Optimizely, Google Optimize, Adobe Target, or similar. ‱ Strong hypothesis-driven mindset, with a proven ability to design, run, and analyze digital experiments. ‱ Advanced analytical skills with the ability to work independently on web data and partner with data teams for deeper analysis. ‱ Comfortable working with cross-functional teams including UX, content, product, and engineering to bring ideas to life. ‱ Strong communication skills and the ability to present insights in a clear, actionable, and persuasive way.

đŸ–ïž Benefits

‱ Health insurance ‱ Retirement plans ‱ Paid time off ‱ Flexible work arrangements ‱ Professional development

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