Senior Director, Growth

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Simply NUC

51 - 200 employees

🔧 Hardware

🏭 Manufacturing

💰 $21.3M Venture Round on 2022-01

Hardware • Manufacturing

Simply NUC is a world-class solution provider specializing in customized small form factor computers and solutions. Founded in 2015, the company simplifies the mini PC ecosystem by offering expert advice, testing, service, and warranty on systems, solutions, and accessories for various market segments, including conference rooms and industrial applications. With a focus on embedded applications and custom OS installation, Simply NUC stands out for its technical support and tailored offerings in the realm of mini PCs and Intel NUC products.

📋 Description

• Develop and execute SNUC’s growth strategy aligned with company objectives and revenue priorities • Contribute to go-to-market planning and commercial strategy as part of the commercial leadership team • Translate market intelligence into growth initiatives, investment priorities, and commercial programs • Provide executive insight on market trends, competitive dynamics, pipeline performance, campaign effectiveness, and growth opportunities • Develop customer, market, competitor, industry, and emerging-technology intelligence • Define and maintain Ideal Customer Profiles and Ideal Partner Profiles • Lead demand generation across digital, account-based, partner, field marketing, events, and targeted growth initiatives • Drive measurable pipeline growth across Sell-To, Sell-With, and Design-In motions • Monitor and optimize campaign performance, engagement, and pipeline contribution • Own product marketing strategy and market positioning • Develop differentiated messaging and support product launches and go-to-market initiatives • Oversee corporate communications, digital strategy, website development, social media, public relations, and thought leadership • Develop joint marketing and co-marketing programs with Channel and Strategic Alliance teams • Leverage data, automation, AI, and emerging technologies to improve commercial effectiveness • Partner with Revenue Operations on reporting, attribution, operational efficiency, and scalability • Lead and evolve the Growth team, establish scalable operating models, and create performance frameworks • Advise executive leadership on market trends, competitive dynamics, and growth opportunities • Manage day-to-day team operations, performance expectations, feedback, coaching, and development • Collaborate with Human Resources on consistent people-management practices • Carry out other duties reasonably required by the business

🎯 Requirements

• Typically requires 10+ years of relevant experience across B2B enterprise marketing, ecosystem development, channel leadership, or growth functions • Bachelor’s degree in Business, Marketing, or related field • Proven experience building measurable pipeline generation programs in enterprise technology environments • Strong working knowledge of enterprise CRM and marketing automation platforms • Experience establishing CRM hygiene standards, attribution models, and campaign tracking conventions • Strong understanding of partner-led and ecosystem-driven go-to-market models • Experience working closely with enterprise sales organizations and executive leadership teams • Ability to operate in high-growth, fast-changing environments • Experience managing cross-functional teams and driving organizational alignment • Strong commercial acumen with a data-driven operating approach • Experience in enterprise infrastructure, edge computing, AI infrastructure, cloud, OEM, or adjacent technology sectors strongly preferred • Preferred experience with OEM ecosystems, enterprise channel programs, AI infrastructure, edge computing, hyperscaler partnerships, enterprise hardware or infrastructure solutions, joint GTM execution with technology alliances, or high-growth PE-backed organizations • Required ability to travel 25%–40%, including international travel

🏖️ Benefits

• Fully remote work • International travel opportunities (25%–40% travel required) • Reasonable accommodations and workplace adjustments • Inclusive, barrier-free work environment

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