Head of Marketing

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🔥 0 minutes ago

🇪🇺 Europe – Remote

💵 €6.5k - €8.3k / month

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

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Varify.io® A/B Testing

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2019

☁️ SaaS

📣 Marketing

🛍️ eCommerce

SaaS • Marketing • eCommerce

Varify. io® A/B Testing is a SaaS A/B testing and conversion optimization platform that brings enterprise-grade experimentation features to smaller teams at competitive pricing. The product emphasizes ease-of-use with a visual editor that requires no developer, fast test setup, GA4 compatibility for analytics, and an effortless Shopify integration for eCommerce teams. Varify. io markets unlimited traffic and experiments with no traffic caps, targeting agile brands and eCommerce teams that want to improve conversion rates without enterprise costs.

📋 Description

• Sharpen Varify’s positioning and messaging and apply it consistently across the website, landing pages, social media, and sales materials • Bring the website up to date with the product and establish a process to keep it that way • Launch new features in a way that ensures customers and the market take notice • Manage performance channels such as Google Ads, social ads, and GEO/SEO based on data, and prioritize budgets • Define clear handoffs and shared goals with Sales so that the pipeline is not driven solely by outreach • Lead and prioritize the marketing team—and be willing to say no when necessary • Take overall responsibility for marketing at Varify, including messaging, landing pages, and campaigns • Immerse yourself in the A/B testing platform and existing marketing channels during your first few weeks • Take over ongoing campaigns and develop new strategies to drive growth

🎯 Requirements

• 5+ years of B2B SaaS marketing experience, ideally with a trial or self-service model • You have built or restructured marketing in a small team before • Strong in positioning, product marketing, and launches • Comfortable working with performance data to manage channels • You work confidently with AI tools • German at C1 level • Very good English • Bonus: Experience with CRO, A/B testing, or MarTech

🏖️ Benefits

• Permanent employment contract • 40 hours per week • 30 days of annual leave • 100% remote within the EU • Flexible working hours • Company laptop and the tools you need • Direct access to the founders • A growing product that customers love and a team that makes decisions quickly

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