Commercial Marketing Manager

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Webfleet

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2020

🚗 Transport

🏢 Enterprise

Transport • Enterprise • Technology

Webfleet is a fleet management solution provider that is part of Bridgestone's international family. With a team of over 1,000 professionals from 47 nationalities, the company operates in 16 countries and serves more than 50,000 customers. Webfleet focuses on shaping the future of mobility and emphasizes the importance of sustainability in its operations.

📋 Description

• Own the UKI marketing strategy with a clear focus on pipeline and revenue impact. • Develop and execute Account-Based Marketing (ABM) programs for strategic and enterprise accounts and ensure marketing involvement throughout the customer journey. • Work closely with Sales Managers, BDRs and central marketing teams to accelerate target account progression. • Run a weekly sales-marketing operating rhythm with Sales leadership to review target accounts, stalled opportunities, lead follow up and pipeline velocity. • Responsible for partner marketing in the UKI market. • Manage and guide the UKI marketer, ensuring campaigns, events, PR and content are translated into commercial results. • Manage budget, KPIs and performance reporting.

🎯 Requirements

• 7+ years of experience in B2B marketing, preferably within SaaS, technology or enterprise solutions. • Proven experience in Account-Based Marketing (ABM). • Strong understanding of pipeline management, opportunity creation and funnel optimization. • Experience partnering closely with Sales leadership and stakeholder management. • Strong analytical and commercial mindset. • Experience managing budgets and performance metrics. • Excellent communication and presentation skills. • Fluent English required and based in the UK. • Preferred: Experience in telematics, fleet management, SaaS or mobility industries. • Familiarity with Salesforce, marketing automation platforms and account-based engagement tools.

🏖️ Benefits

• 25 annual leave days with option to buy up to 10 days. • Working from home. • One-time payment to set up your home office. • Chance to work abroad for 40 working days per year. • Birthday off and volunteering time off. • Unlimited Access to LinkedIn Learning. • Employee Assistance Program. • Reimbursement of health insurance to up 1750 GBP. • Access to Gofluent platform to learn new languages. • Free access to CALM (top mental health app). • Mortgage advices. • Contributory pension scheme. • Access to Perkbox platform (discounts on shops, cinemas, restaurants…)