Senior SEM Manager

🕒 May 29

🇺🇸 United States – Remote

💵 $119k - $173k / year

⏰ Full Time

🟠 Senior

📈 SEO Marketing

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1Password

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2009

🔒 Cybersecurity

☁️ SaaS

⚡ Productivity

💰 $620M Series C on 2022-01

Cybersecurity • SaaS • Productivity

1Password is a leading password management and cybersecurity company that offers solutions for both individual and business customers to securely store and manage passwords, secrets, and sensitive information. With features like extended access management (XAM), 1Password empowers users to manage access to every application and web account, ensuring security across all devices with alerts for possible breaches. Trusted by over 150,000 businesses, 1Password provides comprehensive security solutions that enhance productivity by enabling easy and secure sharing of credentials and managing permissions, while maintaining high visibility and control. Their services cater to enterprises and families, providing protection from bad actors in today's SaaS-centric hybrid work environment.

📋 Description

• Own and drive the global paid search strategy across Google Ads, Microsoft Ads, and emerging search platforms • Develop and maintain a paid search roadmap that maps to both Self-Serve and Sales-Assist KPIs simultaneously • Balance B2C buying behavior with B2B buying cycles • Lead the evolution of paid search strategy as 1Password scales into new markets and products • Own end-to-end campaign management: keyword strategy, audience segmentation, bid management, ad copy, and landing page alignment • Drive ongoing optimization across CAC, ROAS, MQL volume, pipeline contribution, and LTV signals • Build and manage a rigorous experimentation program

🎯 Requirements

• 7+ years of hands-on paid search / SEM experience in a B2B SaaS or dual B2C/B2B environment • Proven experience managing paid search across both a PLG/self-serve and a sales-assisted motion • Track record of managing large budgets with direct accountability to pipeline and revenue outcomes • Experience building and scaling experimentation programs in paid search • Expert-level proficiency in Google Ads, Microsoft Ads, SA360, and GA4 • Strong command of B2B attribution and Salesforce-integrated reporting • Actively uses AI tools to accelerate workflow and build smarter processes • Analytically rigorous — connecting search metrics to business outcomes • Strong communicator who can influence senior stakeholders • Comfortable at strategic and executional level

🏖️ Benefits

• health benefits • dental benefits • 401k • generous paid time off • equity grant • participation in incentive programs