Associate Director – Strategic Partner Programs

🔥 3 minutes ago

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Logo of American Psychological Association

American Psychological Association

501 - 1000 employees

Founded 1892

🤝 Non-profit

📚 Education

🔬 Science

Non-profit • Education • Science

American Psychological Association is a leading nonprofit professional organization that advances psychological science, practice, education, and public understanding to benefit society and improve lives. It publishes scholarly journals and APA Style resources, maintains extensive research databases, offers continuing education and accreditation, provides member services and networking, and advocates for psychology-informed policy and practice. APA also hosts conferences, issues standards and guidelines, and produces public-facing content on mental health, research, and professional development.

📋 Description

• Lead the development and execution of comprehensive sales and marketing strategies for the Strategic Alliance and Member Advantage Programs. • Establish ambitious annual revenue targets; drive new business, renewals, and program growth. • Identify and secure new revenue‑generating opportunities within and outside the field of psychology. • Build and manage a long‑term, multi‑year corporate supporter pipeline that delivers sustainable revenue. • Negotiate agreements and secure annual renewals through strong relationship management and demonstrated program value. • Ensure the successful ongoing performance of all strategic program initiatives, including delivery of contracted assets and measurement of outcomes. • Co-manage the APA Member Advantage Program, overseeing vendor acquisition, contract negotiation, relationship management, and program optimization in collaboration with Membership Marketing. • Collaborate with internal stakeholders to design and evaluate market research that informs program offerings and enhancements. • Serve as a primary liaison between program participants and APA internal teams to ensure alignment, execution excellence, and mission integrity. • Represent APA professionally to corporate leaders, sponsors, and external stakeholders. • Directly manage and mentor the Senior Manager, Paid Topical Webinar & Strategic Partner Program Operations. • Oversee internal review, approval, and delivery workflows to ensure timely execution of all program components.

🎯 Requirements

• Bachelor’s degree required in business, marketing, sales, or related field. • Minimum 10 years of experience in strategic partnerships, business development, corporate alliances, or related sales and marketing roles. • Proven experience securing five‑ and six‑figure corporate partnership agreements, including multi‑year deals, particularly with corporations, advertisers, and event sponsors. • Demonstrated success developing, launching, and growing a strategic alliance, affinity, or corporate partnership program that meets or exceeds annual revenue goals. • Experience aligning diverse participant company objectives with organizational mission and audience needs. • Strong track record of consensus‑building, cross‑functional collaboration, and deal negotiation. • Excellent written and verbal communication skills with the ability to work effectively with senior corporate executives and internal stakeholders at all levels. • Strong strategic, analytical, relationship management, and project management skills. • Demonstrated experience developing proposals, managing media assets, activating program deliverables, and measuring results. • Proficiency in Microsoft Word, Excel, and Outlook. Experience with webinar platforms, workflow/project management tools, media management tools, and CRM systems (e.g., Zoom, JIRA, Salesforce) preferred.

🏖️ Benefits

• Remote Work/Flexible Scheduling • 401(k) option with employer match of up to 4% • Medical, dental, and vision insurance options and an outpatient mental health benefit • Paid personal/vacation time plus 12 paid holidays • Family/Medical Leave • Tuition assistance • Employee Assistance Program (EAP) • Short- and long-term disability insurance • and more.

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