Sales Enablement Manager

🕒 April 15

🐊 Florida – Remote

🐊 Florida – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📊 Sales Operations

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Appspace

WebsiteLinkedInAll Job Openings

201 - 500 employees

🏢 Enterprise

⚡ Productivity

☁️ SaaS

💰 Private Equity Round on 2019-12

Enterprise • Productivity • SaaS

Appspace is a workplace experience platform designed to enhance communication and management within physical office spaces. It offers a comprehensive suite of tools including digital signage, space reservation, employee apps, intranet solutions, and visitor management, all centralized in a single platform. Appspace integrates with popular workplace tools like Microsoft Teams and Google, allowing users to manage employee communications, office spaces, and workplace technology seamlessly. The platform is designed to improve the office experience by connecting people, places, and spaces, making it ideal for hybrid work environments and frontline workers. Appspace aims to consolidate tech stacks while ensuring easy management and communication within organizations.

📋 Description

• Enablement Strategy & Program Ownership • Design and own the Appspace sales enablement roadmap, aligned to pipeline, win rate, and ramp time goals • Establish and run a regular enablement cadence: onboarding programs, ongoing training, deal clinics, and competitive review sessions • Define success metrics for enablement (ramp time, deal velocity, win rate by segment, content usage) and report out to Sales and Marketing leadership • Partner with Sales Leadership to identify skill gaps and translate them into structured learning programs • Content Development & Management • Build and maintain a centralized, well-organized sales content library — pitch decks, discovery guides, objection handling frameworks, ROI tools, and competitive battlecards • Translate complex product capabilities and positioning (developed by Product Marketing) into compelling, rep-friendly sales narratives and talk tracks • Create role-specific content for different sales motions: new logo acquisition, expansion/upsell, enterprise deals, and channel/partner sales • Audit existing content inherited from Product Marketing; rationalize, refresh, and retire to ensure reps are using current, accurate materials • Own the sales content management system and governance, tagging, analytics, and adoption • Onboarding & Ramp Programs • Collaborate with sales leadership to redesign sales onboarding for new AEs, SDRs, and SEs — targeting a measurable reduction in time-to-first-deal • Build structured paths covering product knowledge, sales methodology, competitive landscape, and value-based selling • Develop a manager enablement track to ensure frontline managers are coaching to consistent methodology and playbooks • Sales Process & Methodology • Embed and reinforce a consistent sales methodology (e.g., MEDDIC/MEDDPICC, Challenger, Command of the Message) across the sales organization • Build deal qualification and progression frameworks that align to Appspace's ICP and buying committee dynamics • Partner with Revenue Operations to align enablement programs to CRM stage definitions and pipeline inspection processes • Leverage win/loss analysis to identify coaching opportunities and inform content priorities • Competitive Intelligence & Readiness • Own distribution and knowledge verification of competitive enablement, leveraging up-to-date battlecards and competitive positioning for key competitors • Work with Product Marketing to rapidly disseminate competitive intelligence when market dynamics shift • Train reps on how to navigate competitive objections and position Appspace's differentiation confidently • Product Launch & Campaign Readiness • Lead field readiness for new product launches, packaging changes, and pricing updates — ensuring reps can speak to new capabilities on day one • Partner with Demand Generation to align on campaign messaging and ensure sales can follow up with consistency • Build and maintain updated talk tracks, email templates, objection handling, and customer-facing collateral to support new product and feature launches • Cross-Functional Collaboration • Serve as the primary liaison between Sales and Marketing — translating field feedback into product marketing and campaign inputs • Work with Customer Success to leverage customer stories, use cases, and expansion motions as sales assets • Partner with RevOps on tooling, workflow automation, and data that supports rep productivity and enablement effectiveness.

🎯 Requirements

• 5–8 years of experience in Sales Enablement, Product Marketing, or a field-facing role in B2B SaaS • Demonstrated experience building or scaling a sales enablement function, not just executing within one • Strong content creation skills — you can write a crisp battlecard, a punchy pitch deck, and a structured discovery guide • Experience with a recognized sales methodology (MEDDPICC, Challenger, Command of the Message, or similar) • Comfortable with sales content management platforms (Highspot, Seismic, Guru, or equivalent) • Data-driven mindset — you track what you build and use results to iterate • Exceptional communication and facilitation skills — you can hold a room of skeptical enterprise reps • Experience in a $50M–$200M ARR B2B SaaS company, ideally with both SMB and enterprise sales motions.

🏖️ Benefits

• Health insurance • 401(k) matching • Flexible work schedules • Paid time off • Remote work opportunities • Paid company holidays • Appspace Quiet Fridays (No non-essential internal meetings scheduled) • A casual dress work environment