Avalere
201 - 500 employees
⚕️ Healthcare Insurance
☁️ SaaS
Healthcare Insurance • Consulting • SaaS
Avalere is a healthcare consulting firm founded in 2000, partnered with leading life sciences companies, health plans, providers, and investors. It provides objective analysis, balanced insights, and innovative, data-driven solutions to complex healthcare challenges. Avalere specializes in services such as market access, HEOR, patient-centered research, implementation science, evaluation, and due diligence. It operates as part of Avalere Health, dedicating efforts to help clients in the life sciences, health plans, providers, and private equity sectors to anticipate and adapt to industry trends. The firm offers insights into federal and state healthcare policies and aids clients in adapting to changes in the legislative and regulatory environment.
VP, Brand Strategy
Job not on LinkedIn
🕒 May 8
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Avalere
201 - 500 employees
⚕️ Healthcare Insurance
☁️ SaaS
Healthcare Insurance • Consulting • SaaS
Avalere is a healthcare consulting firm founded in 2000, partnered with leading life sciences companies, health plans, providers, and investors. It provides objective analysis, balanced insights, and innovative, data-driven solutions to complex healthcare challenges. Avalere specializes in services such as market access, HEOR, patient-centered research, implementation science, evaluation, and due diligence. It operates as part of Avalere Health, dedicating efforts to help clients in the life sciences, health plans, providers, and private equity sectors to anticipate and adapt to industry trends. The firm offers insights into federal and state healthcare policies and aids clients in adapting to changes in the legislative and regulatory environment.
📋 Description
• Lead end-to-end brand strategy across key accounts • Define brand, go-to-market, and creative strategy • Lead client workshops, strategic discussions, and presentations • Translate insights, research, audience needs, and business objectives into actionable plans, briefs, and recommendations • Ensure execution remains aligned to brand strategy • Partner cross-functionally with Creative, Medical/Scientific, Media, Account, Engagement Strategy, Analytics, and other teams • Manage, mentor, and develop junior strategists
🎯 Requirements
• 10+ years of experience in brand strategy, strategic planning, or related strategy roles, preferably within healthcare, pharma, life sciences, or a highly regulated industry • Proven ability to independently lead strategy across complex accounts • Experience developing brand positioning, messaging architecture, strategic foundations, go-to-market strategy, creative briefs, and campaign strategy • Experience applying audience and insight development, including market research, customer insights, segmentation, patient journeys, and behavioral drivers • Skilled storyteller, facilitator, and presenter with the ability to translate complex information into clear, compelling narratives • Collaborative cross-functional leader
🏖️ Benefits
• You will receive a 401K plan with an employer match contribution up to 4% (immediately vested) • Life insurance • Disability coverage • Medical, dental, and vision plans • Enjoy flexible working arrangements, including hybrid and remote work • Option to work from anywhere across the globe two weeks each year • 20 vacation days plus one personal well-being day • Recognise 9 public holidays • Gifted end-of-year holidays • Early Summer Friday finish in June, July, and August • Access to free counselling through our employee assistance program • Personalized health support • Enhanced maternity, paternity, family leave, and fertility policies
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