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Senior E-Commerce Manager

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BASIC Research

11 - 50 employees

Founded 2020

πŸ“š Education

🀝 Non-profit

🌍 Social Impact

Education β€’ Non-profit β€’ Social Impact

BASIC Research is a research and learning institute focused on international development that produces evidence, convenes partners, and delivers education and training to advance more equitable and sustainable societies. It publishes research and commentary on topics including social and economic justice, climate and environment, governance and conflict, and health and food systems; runs postgraduate and professional programs; hosts events and podcasts; and works with global partners to translate evidence into policy and practice.

πŸ“‹ Description

β€’ Own DTC ecommerce revenue performance across all Shopify sites. β€’ Set an e-commerce strategy that aligns digital brand initiatives with performance goals. β€’ Partner with Growth, Marketplace, and Brand leaders to deliver integrated channel strategies. β€’ Establish quarterly roadmaps and prioritize initiatives based on revenue impact. β€’ Lead and manage roles including Shopify Development Manager and Growth/CRM Manager. β€’ Own site experience, conversion rate optimization, and merchandising strategy. β€’ Partner and help oversee CRO testing roadmap across PDPs, landing pages, checkout, and subscriptions. β€’ Ensure site reliability, speed, and scalability. β€’ Partner with CRM leadership to optimize lifecycle marketing, subscriptions, and LTV growth. β€’ Oversee ecommerce inventory visibility, availability, and coordination with Operations. β€’ Own ecommerce reporting and performance dashboards. β€’ Track KPIs including revenue, conversion rate, AOV, LTV, retention, and site health. β€’ Serve as the bridge between digital brand teams and performance marketing.

🎯 Requirements

β€’ Bachelor’s degree in Business, Marketing, E-commerce, or related field. β€’ 6 plus years of ecommerce experience, with at least 4 years leading Shopify-powered DTC businesses. β€’ Proven success driving DTC revenue growth, conversion optimization, and operational scale. β€’ Deep expertise in Shopify, CRO frameworks, subscriptions, and ecommerce analytics. β€’ Experience leading cross-functional teams and managing technical and non-technical roles. β€’ Strong understanding of performance marketing, lifecycle marketing, and attribution. β€’ Highly analytical with the ability to translate data into execution. β€’ Experience in health, wellness, or consumer products is a plus.

πŸ–οΈ Benefits

β€’ Competitive salary

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