VP of Growth

Job not on LinkedIn

🔥 17 minutes ago

🗽 New York – Remote

🗽 New York – Remote

⏰ Full Time

🔴 Lead

📈 Growth Marketing

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Branch

WebsiteLinkedInAll Job Openings

201 - 500 employees

☁️ SaaS

📣 Marketing

🤝 B2B

💰 $300M Series F - Branch on 2022-02

SaaS • Marketing • B2B

Branch is a B2B SaaS company that provides mobile measurement and attribution, deep linking, link management, QR codes, and AI-enhanced marketing tools to connect clicks to conversions across web and app channels. The platform measures user journeys (stating coverage for 3. 5B users), powers link routing and attribution, automates links and QR codes at scale with its Ivy AI, integrates with major ad, analytics and engagement tools, and emphasizes data security (ISO 27001) and fraud reduction. Branch is positioned for growth and performance teams at enterprises and brands (noted as trusted by 100,000 brands since 2014).

📋 Description

• Own the growth strategy and roadmap across DTC, Amazon and Retail • Lead budget allocation and channel mix decisions • Scale our B2B inbound marketing engine — paid and organic lead generation • Refine our attribution and measurement infrastructure • Drive creative testing velocity • Pioneer new channels — TV, YouTube, OOH, LinkedIn, podcasts, direct mail • Partner with finance on forecasting, planning, and contribution margin management • Build, develop, and retain a high-performing growth team

🎯 Requirements

• 6-10+ years of growth marketing experience as both an IC and leader • Hands-on performance marketing depth: you've managed seven-figure monthly budgets on Meta or Google • Proven ability to build and run a growth team • Strong analytical rigor: you think in systems, design experiments, and understand attribution and incrementality • Financial fluency: you understand contribution margin, MER, and more • Multi-channel experience beyond pure DTC, with exposure to Amazon, wholesale, retail, or B2B lead generation highly valued • Creative intuition and process • Cross-functional leadership: you influence without authority and build trust with sales, finance, product, and ops • Exceptional communication and presence • Self-awareness and learning: you know your gaps, seek feedback, and get better fast.

🏖️ Benefits

• Professional development opportunities • Flexible working hours • Remote work options