Digital Communications Specialist

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🔥 44 minutes ago

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Logo of Georgetown University Center on Education and the Workforce

Georgetown University Center on Education and the Workforce

11 - 50 employees

📚 Education

👥 HR Tech

🤝 Non-profit

Education • HR Tech • Non-profit

Georgetown University Center on Education and the Workforce is an academic institution focused on the intersection of education and workforce development. It conducts research and offers insights on education policies, labor markets, and skills development to enhance the employment outcomes for graduates in various fields. The center emphasizes the importance of data-driven approaches to improve educational programs and workforce initiatives.

📋 Description

• Develop and implement strategic plans and tactics to drive awareness and engagement through digital content • Support the College’s storytelling and engagement efforts by utilizing multiple forms of communication • Ensure collaboration and communication with other College and University departments • Coordinate and collaborate with other communications specialists on tasks to ensure satisfactory and timely completion of promoting news and events • Leverage high-quality content and report on metrics to build brand awareness and drive engagement • Manage student interns’ work

🎯 Requirements

• Bachelor's degree • 3-4 years of full-time experience in content marketing or digital media marketing within higher education/non-profit • Experience in drafting ad copy and sponsored content • Experience creating content that is suitable for a social audience • Ability to simultaneously handle multiple projects in a busy remote office environment • Excellent interpersonal skills, service orientation, and ability to handle situations with diplomacy and a professional demeanor at all times • Proficiency in Google Analytics and knowledge of social media management apps/software • Proficiency in all Microsoft Office programs required; knowledge of Adobe Creative Suite preferred • Wordpress and MailChimp experience required; Marketing Cloud experience helpful • Higher education experience strongly preferred

🏖️ Benefits

• medical, dental, vision, disability and life insurance • retirement savings • tuition assistance • work-life balance benefits • employee discounts and an array of voluntary insurance options

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