Senior Manager, Finance

Job not on LinkedIn

🕒 March 31

🏢🏡 San Francisco – Hybrid

💵 $200k / year

⏰ Full Time

🟠 Senior

💸 Financial Planning and Analysis (FP&A)

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CRAFTSMAN+

WebsiteLinkedInAll Job Openings

11 - 50 employees

Advertising • Technology • Marketing

CRAFTSMAN+ is a creative technology platform that empowers marketers and creative teams to produce high-quality ads at scale. It provides advertisers with market-leading technology, automation, and creative services to maximize efficiency and drive performance in digital marketing. The platform offers a code-free solution for creating and launching playable ads across various channels, thereby enabling game developers, app advertisers, and agencies to enhance their growth strategies. CRAFTSMAN+ focuses on iteration, testing, and automation to deliver impactful marketing solutions and optimize creative results.

📋 Description

• Own and evolve the company’s driver-based financial model (ARR, retention, burn, runway, scenario planning) • Translate business initiatives into clear financial impact and tradeoffs • Run scenario and sensitivity analyses to support CEO and leadership decisions • Build top-down and bottoms-up planning frameworks aligned to company strategy • Lead annual planning and budgeting across the company • Own monthly and quarterly forecasts, incorporating pipeline and operational drivers • Partner with Sales/RevOps to improve forecast accuracy and connect it to financial plans • Deliver variance analysis and actionable insights on performance • Act as a thought partner to leadership on key decisions • Collaborate cross-functionally to ensure financial alignment across teams • Communicate financial insights clearly and effectively to stakeholders • Ensure forecasts and models align with actuals in partnership with Accounting • Connect accounting outputs to planning, forecasting, and reporting • Bridge historical performance with forward-looking insights • Leverage AI and automation to improve forecasting, reporting, and analysis • Enhance how finance scales by increasing efficiency and insight • Continuously improve processes for speed and accuracy • Manage and develop a small, high-performing team • Help bring structure and accountability to a fast-moving environment • Lead with ownership, curiosity, and a bias toward action

🎯 Requirements

• 6- 10 years of experience in finance, FP&A, or strategic finance roles, including experience in a high-growth B2B SaaS company (Series A–D preferred) • Prior experience in a lean start-up environment, with the ability to operate with high ownership and limited resources • Exceptional financial modeling skills (advanced Excel) with the ability to quickly translate business questions into structured models and scenarios • Strong experience with forecasting, budgeting, and variance analysis, with a clear grasp of how to connect sales forecasts to financial plans • Proven ability to connect financial modeling with accounting outputs, ensuring forecasts align with actuals without owning day-to-day accounting • Some exposure to accounting concepts (GAAP, revenue recognition, etc.) preferred • Experience partnering closely with cross-functional teams (especially Sales/RevOps) to improve forecasting accuracy and drive better decision-making • Background in a top-tier investment banking analyst program or equivalent rigorous finance training strongly preferred • Exposure to fundraising, investor expectations, or capital planning, with an understanding of how financials are evaluated by investors • 1- 2+ years of leadership or functional ownership experience, with the ability to manage and develop a small team • Strong communication skills, with the ability to translate complex financial concepts into clear insights for leadership • Highly curious, proactive, and detail-oriented, with a willingness to punch above your weight and grow quickly • Interest in and experience with leveraging AI tools to improve finance workflows, automation, and scalability

🏖️ Benefits

• Competitive salary starting at $200,000 USD/ year. • Equity at a well-funded, fast-growing startup • Unlimited vacation time so you can take what you need, when you need it • 99% covered Health + Dental + Vision insurance for employees and dependents • 401K through Empower with options to invest how you want it