Product Marketing Manager

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Logo of CSI

CSI

1001 - 5000 employees

Founded 1965

💳 Fintech

🏦 Banking

🔒 Cybersecurity

💰 Private Equity Round on 2024-01

Fintech • Banking • Cybersecurity

CSI is a technology company specializing in modern banking solutions, offering products such as core banking software, digital banking, payment processing, and managed cybersecurity services. Their integrated solutions also include advisory services focused on financial crimes compliance and mitigation. CSI aims to empower financial institutions to thrive in a digital landscape while enhancing customer experience and operational efficiency.

📋 Description

• Driving the success of products in the market by developing and executing strategic marketing plans • Conduct market research and competitive analysis to identify market trends, customer needs, and opportunities for differentiation • Develop go-to-market strategies that align with market demands and drive adoption of the product • Create compelling messaging and content that communicates the product's value proposition • Collaborate with product management to define product roadmaps and prioritize features • Work closely with sales and marketing teams to develop sales enablement materials and marketing campaigns • Monitor key performance indicators (KPIs) such as sales performance, market share, and customer satisfaction • Collaborate with pricing teams to determine optimal pricing strategies • Serve as the primary point of contact for product-related inquiries from internal teams and external stakeholders • Perform other duties as assigned

🎯 Requirements

• Must having product marketing experience in Banking, Fintech or Software (Saas) • Bachelor's degree in marketing, business, or related field • 3+ years of experience in product marketing or related roles • Strong understanding of product management and marketing principles • Excellent written and verbal communication skills • Ability to think strategically and execute tactically in a fast-paced environment • Strong analytical skills with the ability to interpret data and draw actionable insights • Proven track record of developing and executing successful marketing strategies • Experience working in cross-functional teams and collaborating with stakeholders at all levels • Demonstrated ability to thrive in a dynamic and evolving organization • 20% travel

🏖️ Benefits

• Comprehensive range of benefits • Eligibility for incentive awards based on individual and business performance

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