Email and Social Media Marketing Specialist

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Logo of Cube Care Company

Cube Care Company

11 - 50 employees

Founded 1999

⚕️ Healthcare Insurance

Healthcare Insurance • Manufacturing

Cube Care Company is a leading manufacturer of privacy and cubicle curtains and tracks, providing high-quality decorative products and services for healthcare and commercial interiors. Based in South Florida, Cube Care offers a turnkey solution for clients seeking premium textiles and installation services for medical facilities and hospitals, including products such as cubicle curtains, tracks, shower curtains, cart covers, window treatments, and bedding. Known for their commitment to delivering quality and building strong client relationships, Cube Care is a recognized industry leader and award-winning company.

📋 Description

• Design, update, and maintain the company website and landing pages. • Create web graphics, banners, and digital marketing assets. • Manage website content, ensuring branding and messaging consistency. • Optimize website performance, responsiveness, and user experience. • Support social media and marketing teams with visual and technical web requirements. • Monitor website analytics and recommend improvements. • Maintain website security, integrations, and user access permissions. • Handle our company's social media accounts (X, Tiktok, Pinterest, YouTube, IG, LinkedIn). • Plan, create, and execute email campaigns, including newsletters, promotions, and automated workflows. • Segment audiences for personalized and behavior-based campaigns. • Manage and maintain email databases to ensure accuracy, list health, and deliverability. • Conduct A/B testing on subject lines, content, and CTAs to improve performance. • Monitor and report on key email metrics (open rates, CTR, conversions, unsubscribe rates). • Ensure compliance with email regulations (GDPR, CAN-SPAM, etc.). • Work with sales and marketing teams to align strategies with business goals. • Collaborate with designers and copywriters to produce compelling, on-brand email content. • Provide insights and recommendations based on campaign performance data. • Continuously refine segmentation, personalization, and automation strategies. • Stay updated on email marketing best practices, industry trends, and emerging tools. • Explore integrations with CRM, website, and paid marketing channels to enhance results.

🎯 Requirements

• Proven experience in email marketing, with a strong track record of managing successful campaigns. • Proficiency with email marketing tools (Mailchimp, HubSpot, Klaviyo, ActiveCampaign, or similar). • Strong understanding of audience segmentation, automation, and deliverability best practices. • Analytical mindset with the ability to interpret data and optimize campaigns. • Excellent copywriting and communication skills. • Highly organized, detail-oriented, and able to manage multiple campaigns at once. • Preferred: Experience in both B2B and B2C marketing. • Familiarity with CRM platforms such as HubSpot, Salesforce, or Zoho. • Knowledge of SEO, content marketing, or digital advertising (a plus but not required). • Experience working in a fast-paced or startup environment. • Basic design skills in Canva or similar (bonus).

🏖️ Benefits

• Professional development opportunities • Flexible work arrangements

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